New York,, 10003, NY,
United States
Italian Wine Merchants Technographics
Italian Wine Merchants Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Italian Wine Merchants and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Italian Wine Merchants employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Italian Wine Merchants has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, Oracle NetSuite Commerce for eCommerce in 2012, Quantcast Measure for Marketing Analytics in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Italian Wine Merchants is running and its propensity to invest more and deepen its relationship with Google , Oracle , Volusion or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Italian Wine Merchants revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Italian Wine Merchants intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Italian Wine Merchants Tech Stack and Enterprise Applications
Italian Wine Merchants Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Italian Wine Merchants implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The company uses Google Workspace across its corporate domain and references the service on its public website, indicating a cloud-hosted SaaS deployment delivering corporate email, calendaring, real-time document editing, Google Drive storage, and Meet video conferencing.
Configuration and operational scope align with a 40-employee consumer packaged goods organization, with Google Workspace supporting core business functions including sales, marketing, operations, and customer service. Administrative governance is exercised through the Google Workspace Admin console, covering user provisioning, group-based access controls, shared drives for team content, and standard account security controls such as two-step verification.
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Italian Wine Merchants eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite Commerce | eCommerce | eCommerce | n/a | 2012 | 2012 |
In 2012, Italian Wine Merchants implemented Oracle NetSuite Commerce as its primary eCommerce platform. The cloud hosted Oracle NetSuite Commerce deployment centralized the company storefront and online order capture for the 40 person United States based consumer packaged goods retailer focused on Italian wines. The implementation established a single commerce instance to manage online merchandising and direct to consumer sales channels.
Configuration emphasized catalog management, merchandising, shopping cart and checkout workflows, customer account management, and order management to support sales, marketing and fulfillment functions. Inventory visibility and pricing controls were implemented within the commerce layer to align online merchandising with operational fulfillment workflows, and role based access controls were applied for storefront administration and order processing. Governance concentrated on consolidating storefront operations and standardizing ecommerce workflows across commercial and fulfillment teams.
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eCommerce | eCommerce |
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2011 | 2011 |
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Italian Wine Merchants CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quantcast | Legacy | Quantcast Measure | Marketing Analytics | CRM | n/a | 2011 | 2011 |
In 2011, Italian Wine Merchants implemented Quantcast Measure on their website. Quantcast Measure, a Marketing Analytics application, was provisioned to capture audience measurement and web traffic analytics to support the companys online marketing and e-commerce business functions.
Deployment uses a site-level measurement tag embedded across the www.italianwinemerchants.com domain to collect pageview and behavioral data. The implementation leverages typical Marketing Analytics capabilities, including audience profiling, traffic segmentation, referral and campaign attribution, and behavioral insights to inform targeting and content decisions.
Operational scope is focused on the company website and supports marketing and digital commerce activities for the United States storefront. Governance centers on centralized measurement ownership within marketing and digital operations for tag consistency and data quality, with measurement outputs feeding campaign optimization and merchandising workflows. Quantcast Measure is explicitly used on the Italian Wine Merchants website.
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Marketing Automation | CRM |
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2010 | 2010 |
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Italian Wine Merchants IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Italian Wine Merchants
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| President - Sales | CXO | Finance | ||||
| Vice President Operations | VP | Operations | ||||
| CFO | CXO | Finance |
Apps Being Evaluated by Italian Wine Merchants Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||