New York, 10019, NY,
United States
Katz Digital US Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Katz Digital US and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Katz Digital US employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Katz Digital US has purchased the following applications: Boostr Order Management for Order Management in 2023, Hubspot CRM for CRM in 2019, Google Cloud Platform (GCP) for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Katz Digital US is running and its propensity to invest more and deepen its relationship with Boostr , HubSpot , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Katz Digital US revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Katz Digital US intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Boostr | Legacy | Boostr Order Management | Order Management | SCM | n/a | 2023 | 2023 |
In 2023, Katz Digital US consolidated sales and delivery data into Boostr Order Management, centralizing order, delivery and billing records across its US operations to eliminate silos and accelerate reconciliation. The implementation targeted Ad Ops, billing, and sales teams, reducing manual reconciliation and billing effort and producing an estimated 40% reduction in sales time spent on reconciliation and related tasks. Katz Digital US used the Order Management deployment to shorten billing cycles and to introduce automated alerts for delivery exceptions.
Boostr Order Management was configured as an order-to-billing reconciliation hub, leveraging Boostr OMS modules for delivery reconciliation and billing and integrating sales data feeds to create a unified transaction ledger. Operational coverage focused on US sales operations and Ad Ops, enabling closed-loop workflows where delivery reconciliation drives billing events and exception alerts trigger defined reconciliation workflows. Governance changes centralized data ownership in the Order Management system and moved reconciliation responsibilities from manual spreadsheets to system-driven processes, with automated alerts and billing pipelines enforcing the new workflows.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud Platform (GCP) | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2010 | 2010 |
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Domain Name System (DNS) | IaaS |
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2018 | 2018 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
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2024 | 2024 |
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