Kentucky Fried Chicken (Great Britain) Ltd., German Branch Technographics
Kentucky Fried Chicken (Great Britain) Ltd., German Branch Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Kentucky Fried Chicken (Great Britain) Ltd., German Branch and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Kentucky Fried Chicken (Great Britain) Ltd., German Branch employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Kentucky Fried Chicken (Great Britain) Ltd., German Branch has purchased the following applications: In-House ATS for Applicant Tracking System in 2017, Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform in 2017, OneTrust Cookie Consent for Governance, Risk and Compliance in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Kentucky Fried Chicken (Great Britain) Ltd., German Branch is running and its propensity to invest more and deepen its relationship with In-House Applications , ATOSS Software , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Kentucky Fried Chicken (Great Britain) Ltd., German Branch revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kentucky Fried Chicken (Great Britain) Ltd., German Branch intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Kentucky Fried Chicken (Great Britain) Ltd., German Branch Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| In-House Applications | Legacy | In-House ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017, Kentucky Fried Chicken (Great Britain) Ltd., German Branch implemented In-House ATS as its Applicant Tracking System. The In-House ATS is embedded in the careers section of the kfc.de website to capture external candidate applications and to publish available positions. Kentucky Fried Chicken (Great Britain) Ltd., German Branch In-House ATS Applicant Tracking System supports the talent acquisition business function for the company's German operations and is operated by the centralized HR recruitment team.
Configuration aligns with standard Applicant Tracking System capabilities, including job requisition management, online application intake, resume parsing, candidate profile management, configurable application forms, and automated email notifications for applicants. Operational governance is handled by HR with role based access controls and recruitment workflow configuration to route candidates to hiring managers, and data handling is configured to meet German data protection requirements. The deployment is website integrated and focuses on end to end candidate lifecycle orchestration from posting to offer, with reporting and administrative modules accessible to HR administrators and recruiters.
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Workforce Management | HCM |
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2014 | 2014 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | 2017 | 2017 |
In 2017, Kentucky Fried Chicken (Great Britain) Ltd., German Branch deployed Xandr Invest (ex AppNexus DSP) as its Digital Advertising Platform on the corporate website. The implementation targeted programmatic media buying workflows to serve display and video inventory to visitors of kfc.de.
Xandr Invest (ex AppNexus DSP) was configured to operate core DSP functions including campaign management, bidding engine operations, audience targeting and segmentation, frequency capping, creative management, and consolidated campaign reporting. Configuration work centered on ad tag deployment and ad call handling on site pages, enabling real time bidding workflows and automated bid optimization consistent with Digital Advertising Platform capabilities.
Operational integration emphasized programmatic connectivity to open exchanges and private marketplace supply, with budget pacing and bid logic applied at the campaign level. The deployment scoped to the companys digital marketing and media buying teams in Germany, supporting online media buys against site inventory on kfc.de.
Governance included establishing campaign operations, creative approval gates, targeting and bidding rules, and a regular reporting cadence to align marketing and media operations. Ongoing operation relied on the DSPs campaign management and reporting modules to support day to day programmatic advertising activity.
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust Cookie Consent | Governance, Risk and Compliance | TRM | n/a | 2021 | 2021 |
In 2021, Kentucky Fried Chicken (Great Britain) Ltd., German Branch deployed OneTrust Cookie Consent on its public website in Germany, using the OneTrust Cookie Consent platform to centralize cookie consent collection. This implementation sits squarely in the Governance, Risk and Compliance category and serves as the site level consent management platform for the German domain.
The deployment configures a site wide consent banner and a customer preference center, and uses automated cookie discovery and classification alongside consent logging to record lawful basis and timestamps. OneTrust Cookie Consent captures granular opt in and opt out choices and persists consent records to support consent lifecycle workflows and auditability.
Technically the solution is delivered via the OneTrust Cookie Consent script embedded in page templates and managed through standard tag deployment patterns to enforce consent gating before tracking scripts execute. Operational governance ties privacy, legal and marketing stakeholders to a centralized consent policy configuration and review process for the German website, aligning consent capture with corporate compliance requirements.
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Kentucky Fried Chicken (Great Britain) Ltd., German Branch
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Apps Being Evaluated by Kentucky Fried Chicken (Great Britain) Ltd., German Branch Executives
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