Kinepolis Group NV
Kinepolis Group NV Technographics
Kinepolis Group NV Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Kinepolis Group NV and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1962 Kinepolis Group NV employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Kinepolis Group NV has purchased the following applications: Billtrust iController for AR Automation in 2020, Revive Adserver (ex OpenX/Openads) for Digital Advertising Platform in 2012, Dynatrace APM for Application Performance Management in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Kinepolis Group NV is running and its propensity to invest more and deepen its relationship with Billtrust , AFAS Software , Revive Adserver or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Kinepolis Group NV revenues, which have grown to $303.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kinepolis Group NV intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Kinepolis Group NV Tech Stack and Enterprise Applications
Kinepolis Group NV ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Billtrust | Legacy | Billtrust iController | AR Automation | ERP | n/a | 2020 | 2020 |
In 2020 Kinepolis Group NV implemented Billtrust iController as an AR Automation solution. The Billtrust iController implementation is surfaced on the Kinepolis website to provide electronic invoice presentment and customer self service for receivables. This deployment positions Billtrust iController as the primary web channel for billing interactions and online payment capture.
The configuration aligns with typical AR Automation functional modules such as invoice presentment, automated collections workflows, customer payment portal orchestration, and cash application facilitation through electronic remittance processes. Operational coverage centers on finance and customer service teams that manage billing and collections, with governance focused on billing workflow configuration, web based invoice lifecycle controls, and access management for payment functions. Kinepolis Group NV Billtrust iController AR Automation supports the accounts receivable business function by centralizing digital billing and online payment orchestration.
|
 |
|
|
AR Automation | ERP |
|
2020 | 2020 |
|
|
|
|
|
ERP Financial | ERP |
|
2019 | 2019 |
|
Kinepolis Group NV CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Revive Adserver | Legacy | Revive Adserver (ex OpenX/Openads) | Digital Advertising Platform | CRM | n/a | 2012 | 2012 |
In 2012, Kinepolis Group NV deployed Revive Adserver (ex OpenX/Openads) as a Digital Advertising Platform on its public website. The implementation established a centralized ad server layer to manage web display inventory and campaign delivery across Kinepolis web properties, enabling tag based insertion and zone level control for page placements.
Revive Adserver (ex OpenX/Openads) was configured to operate core modules for campaign management, creative management, impression and click tracking, and reporting. The configuration used standard ad tag delivery and tracking methods, including JavaScript tags and impression pixels, and implemented scheduling, rotation, frequency capping, and targeting rules aligned with Digital Advertising Platform functionality.
Operational coverage is focused on the Kinepolis website and supports digital marketing and ad operations functions for site monetization and promotional campaigns. Governance emphasized campaign approval workflows, inventory zoning, and reporting handoffs to marketing and ad operations teams, while the deployment maintained web facing ad serving as the primary operational scope.
|
Kinepolis Group NV ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dynatrace | Legacy | Dynatrace APM | Application Performance Management | ITSM | n/a | 2022 | 2022 |
In 2022 Kinepolis Group NV deployed Dynatrace APM for Application Performance Management on their public website to instrument web traffic and capture end user performance telemetry. The deployment centers on Dynatrace APM and is focused on website observability, restating Dynatrace APM as the primary Application Performance Management tool used by the company.
The implementation leverages standard Application Performance Management capabilities such as real user monitoring, distributed transaction tracing, full stack metrics collection, session and error capture, and centralized dashboarding and alerting. Instrumentation is applied at the website front end and the associated application tiers to collect HTTP timing, JavaScript error, and service trace data, with configuration oriented toward correlating user sessions to backend traces for troubleshooting and performance analysis.
Operationally the Dynatrace APM deployment supports IT operations and digital customer experience functions responsible for the website, providing a single pane of glass for web performance and service health. Governance appears scoped to web property monitoring and incident detection workflows, with configuration and dashboards tailored to online customer journeys and application performance management needs.
|
Kinepolis Group NV TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2020 | 2020 |
|
Kinepolis Group NV PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
|
Kinepolis Group NV IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Kinepolis Group NV
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Kinepolis Group NV Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Kinepolis Group NV IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Kinepolis Group NV digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Kinepolis Group NV Technographics
Kinepolis Group NV is a Media organization based in Belgium,
with around 1962 employees and annual revenues of $303.0 million.
Kinepolis Group NV operates a diverse technology stack with applications such as
Billtrust iController, Revive Adserver (ex OpenX/Openads) and Dynatrace APM,
covering areas like AR Automation, Digital Advertising Platform and Application Performance Management.
Kinepolis Group NV has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Billtrust, Revive Adserver and Dynatrace.
Kinepolis Group NV recently adopted applications including
Dynatrace APM in 2022, Billtrust iController in 2020 and Billtrust AR Automation in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Kinepolis Group NV’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Kinepolis Group NV’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Kinepolis Group NV technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.