Marietta, 30067, GA,
United States
Kool Smiles Technographics
Kool Smiles Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Kool Smiles and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Kool Smiles employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Kool Smiles has purchased the following applications: Salesforce Marketing Cloud for Marketing Automation in 2020, Rackspace Cloud for Application Hosting and Computing Services in 2021, Mimecast Email Security for Secure Email Gateways (SEGs) in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Kool Smiles is running and its propensity to invest more and deepen its relationship with Salesforce , Rackspace Technology , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Kool Smiles revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Kool Smiles intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Kool Smiles Tech Stack and Enterprise Applications
Kool Smiles CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Kool Smiles deployed Salesforce Marketing Cloud as its Marketing Automation platform to instrument its public website and centralize digital patient outreach. The implementation emphasizes cloud SaaS deployment of Salesforce Marketing Cloud with site-level integration, using web tagging and API-based connectors to capture visitor behavior and link web interactions into campaign workflows, supporting marketing and patient communications functions.
Configuration centers on automated email campaigns, audience segmentation, journey orchestration, web personalization, and consent and preference management to support ongoing patient engagement. Operational ownership is maintained by the central marketing team, which manages content, segmentation rules, and campaign automation while coordinating phased site instrumentation and governance for data capture and campaign lifecycle workflows.
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Kool Smiles IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Rackspace Technology | Legacy | Rackspace Cloud | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Kool Smiles deployed Rackspace Cloud to host and operate its public facing website mykoolsmiles.com. Rackspace Cloud functions as the Application Hosting and Computing Services backbone for web delivery, providing the compute and hosting layer for the company website and online patient engagement interfaces.
The Rackspace Cloud deployment is configured to deliver web server compute, managed object storage, and load balancing, reflecting standard Application Hosting and Computing Services capabilities for content delivery and application availability. Operational ownership is maintained by Kool Smiles IT operations, which governs hosting configuration, SSL certificate management, change control, and monitoring for the Rackspace Cloud environment that supports the website across the United States.
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SD-WAN | IaaS |
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2014 | 2015 |
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Kool Smiles CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mimecast | Legacy | Mimecast Email Security | Secure Email Gateways (SEGs) | CyberSecurity | n/a | 2019 | 2019 |
In 2019, Kool Smiles implemented Mimecast Email Security. Kool Smiles deployed Mimecast Email Security as a Secure Email Gateways (SEGs) solution to protect its corporate email environment and to provide a defensive layer that is observable on the company public website.
The deployment functions as an email security gateway providing inbound and outbound email filtering, anti-phishing and anti-malware scanning, policy-based content controls, and continuity and encryption workflows, consistent with Secure Email Gateways (SEGs) functional patterns. Operational governance is managed within the organization by IT and security functions, which configure policies and monitor message flows and threat events across corporate email channels.
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IT Decision Makers and Key Stakeholders at Kool Smiles
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Apps Being Evaluated by Kool Smiles Executives
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