Nashville, 37228, TN,
United States
KraftCPAs, PLLC Technographics
KraftCPAs, PLLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by KraftCPAs, PLLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 180 KraftCPAs, PLLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that KraftCPAs, PLLC has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2013, Cisco Webex Meetings for Audio Video and Web Conferencing in 2018, Adobe Experience Cloud for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems KraftCPAs, PLLC is running and its propensity to invest more and deepen its relationship with Intuit , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing KraftCPAs, PLLC revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for KraftCPAs, PLLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
KraftCPAs, PLLC Tech Stack and Enterprise Applications
KraftCPAs, PLLC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2013 | 2013 |
In 2013, KraftCPAs, PLLC implemented Intuit Quickbooks Enterprise as its core ERP Financial system. The deployment centralized accounting for the 180-employee professional services firm, establishing Intuit Quickbooks Enterprise as the authoritative ledger for firm-wide financial transactions and practice billing.
Configuration emphasized standard financial modules aligned with ERP Financial functionality, including general ledger, accounts receivable, accounts payable, invoicing, payroll processing, and financial reporting. The Intuit Quickbooks Enterprise implementation included chart of accounts design, period-close workflows, and role-based access controls, along with automation of recurring invoices and standardized reporting templates to support month-end processes.
Operational scope covered the finance and accounting departments across the firm, standardizing transaction processing and audit trail capture within Intuit Quickbooks Enterprise. Governance and process changes introduced formal approval workflows, segregation of duties through configured user roles, and documented procedures for reconciliations and close activities, positioning KraftCPAs, PLLC with a centralized ERP Financial backbone for core accounting and practice financial management.
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KraftCPAs, PLLC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
In 2018, KraftCPAs, PLLC deployed Cisco Webex Meetings as its Audio Video and Web Conferencing solution. The Cisco Webex Meetings implementation is surfaced on the firm website, where meeting links and embedded join workflows provide direct client-facing access to virtual consultations and scheduled sessions.
Configuration focused on core Webex functional capabilities typical of the category, including scheduled and ad hoc meetings, screen sharing, browser and native client access, audio and VoIP connectivity, and cloud-hosted recording and meeting controls. Cisco Webex Meetings was integrated into the public site experience to streamline client meeting discovery and session initiation, preserving web-based join flows.
Operational coverage targeted firm-wide use across the United States professional services operations, supporting both client interactions and internal collaboration across practice areas. Governance emphasized access controls and meeting moderation workflows, aligning meeting scheduling and join procedures with professional services confidentiality expectations and standard meeting administration practices.
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Collaboration | Collaboration |
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2018 | 2018 |
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KraftCPAs, PLLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Cloud | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, KraftCPAs, PLLC implemented Adobe Experience Cloud on its website to centralize Customer Experience and client engagement for its professional services audience. The deployment designated Adobe Experience Cloud as the primary application to manage web content delivery, on-site personalization, and audience segmentation across client-facing pages.
The implementation used a web tagging and client-side integration approach, embedding Adobe Experience Cloud scripts into site templates and page headers to enable experience orchestration and measurement instrumentation. Configuration focused on experience authoring, content management workflows, and runtime rules that route personalized content to defined audience segments, aligning with standard Customer Experience functional patterns.
Operational coverage is centered on the corporate website as the principal touchpoint, impacting marketing and client services functions within KraftCPAs, PLLC. Governance arrangements emphasized centralized content approval workflows, tagging and data layer standards, and staged publishing processes tied to the Adobe Experience Cloud application to maintain consistent experience delivery and editorial control.
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2015 | 2015 |
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KraftCPAs, PLLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at KraftCPAs, PLLC
Apps Being Evaluated by KraftCPAs, PLLC Executives
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