Amsterdam, 1017 MB,
Netherlands
Label A Technographics
Label A Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Label A and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Label A employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Label A has purchased the following applications: Klippa Invoice processing for AP Automation in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Hubspot Marketing Automation for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Label A is running and its propensity to invest more and deepen its relationship with Klippa , Google , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Label A revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Label A intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Label A Tech Stack and Enterprise Applications
Label A ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Klippa | Legacy | Klippa Invoice processing | AP Automation | ERP | n/a | 2017 | 2017 |
In 2017, Label A implemented Klippa Invoice processing as part of its AP Automation initiative, initiating a move to digital expense and invoice workflows. The implementation was positioned to centralize submission and approval of employee expenses and supplier invoices within a single cloud application, with the full application name Klippa Invoice processing used across the finance organization.
The deployment included the expense processing module and the invoices processing and approval module, leveraging OCR extraction to capture creditor, invoice number, invoice date, total amount and applicable VAT. Klippa Invoice processing was configured to generate self-learning booking proposals and to apply booking rules, enabling booking proposals and rules to be posted directly from Klippa into the organization ledger flow.
Operational integration was explicit with Exact Online, the creditor master data and the general ledger scheme were loaded into Klippa to support automated recognition and coding. The implementation covered the Finance department and handled both internal expense claims and purchase invoices for Label A, supporting the company across its Amsterdam and Rotterdam offices and its team of roughly 120 employees.
Governance and rollout followed a joint onboarding approach that removed paper-based expense processing, standardized submission and approval workflows, and consolidated finance approvals into a user-friendly cloud environment. The Finance Director reported that the solution increased efficiency in the Finance department and delivered those improvements at a reasonable price.
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Label A Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Label A implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. Label A deployed Google Workspace to deliver Collaboration functionality for corporate productivity and client-facing collaboration across its Netherlands based professional services operations.
The deployment implemented core Google Workspace modules, including Gmail for domain controlled email, Google Drive and Shared Drives for document storage, Google Docs and Sheets for real-time coauthoring, Google Calendar for scheduling, and Google Meet for video conferencing. Administration and configuration were managed through the Google Admin console, with user provisioning, group based access controls, and mobile device management policies applied to standardize access and security.
Google Workspace is surfaced on the company website, supporting corporate email routing and public collaboration links used by client interactions and external communications. The implementation scope covered department level collaboration across the 120 employee organization in the Netherlands and focused on productivity workflows typical of a Collaboration platform.
Governance was centered on the Google Admin console, with role based administrative controls and policy driven group management to enforce access and sharing rules. Ongoing operational responsibilities include user lifecycle management and policy enforcement, aligning Google Workspace administration with Label A business functions for professional services delivery.
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Label A CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Marketing Automation | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019, Label A deployed Hubspot Marketing Automation to instrument its website as a Marketing Automation platform. Label A is a Netherlands based professional services firm with about 120 employees, and Hubspot Marketing Automation serves as the primary on‑site marketing execution layer for digital lead capture and campaign control.
The implementation emphasizes on-site lead capture and tracking through embedded forms and tracking scripts, automated email marketing workflows, list segmentation, landing page management, behavior based workflows, and marketing analytics for visitor and campaign performance. Operational coverage is centered on the marketing and demand generation functions managing digital channels on the company website, with centralized campaign ownership and content governance to standardize lead stage handling and reporting.
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Marketing Automation | CRM |
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2020 | 2020 |
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Label A ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2018 | 2018 |
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Label A PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2022 | 2022 |
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Label A IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Label A
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Label A Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||