Naperville, 60540, IL,
United States
Launch Digital Marketing Technographics
Launch Digital Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Launch Digital Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 130 Launch Digital Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Launch Digital Marketing has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Greenhouse ATS for Applicant Tracking System in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Launch Digital Marketing is running and its propensity to invest more and deepen its relationship with Intuit , Greenhouse , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Launch Digital Marketing revenues, which have grown to $16.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Launch Digital Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Launch Digital Marketing Tech Stack and Enterprise Applications
Launch Digital Marketing ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Launch Digital Marketing implemented Intuit Quickbooks Enterprise as its primary financial management system. The Intuit Quickbooks Enterprise deployment was positioned as the firmwide ERP Financial backbone, centralizing general ledger, accounts receivable, accounts payable, client billing, and financial reporting for the company’s US operations.
Configuration emphasized chart of accounts standardization and job costing to align accounting with client engagements, together with role based access controls to separate finance and operations responsibilities. The implementation leveraged the team’s existing proficiency with QuickBooks Online to accelerate data onboarding and user training, and established formal month end close procedures, documented accounting workflows, and permission governance within Intuit Quickbooks Enterprise to support consistent billing and revenue recognition across departments.
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Launch Digital Marketing HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, Launch Digital Marketing implemented Greenhouse ATS as its Applicant Tracking System, embedding Greenhouse ATS job listings directly on launchdigitalmarketing.com to centralize external hiring touchpoints. The implementation established a single recruiting front end for the company headquartered in the United States, aligning candidate intake with corporate hiring needs for a 130 person professional services firm.
The deployment focused on core Applicant Tracking System capabilities, including requisition management, candidate pipelines, configurable application forms, interview kits and structured scorecards, and offer workflow management. Greenhouse ATS was configured to support hiring manager reviews and recruiter tracking, leveraging standard ATS workflows to manage candidate progression and documentation.
Integration work emphasized career site integration, with Greenhouse ATS powering public job listings and application capture on the company website. Operational coverage spans the talent acquisition function and hiring managers across the organization, with governance practices instituted around requisition approvals and standardized interview and scoring workflows to ensure consistent hiring process execution.
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Launch Digital Marketing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013 Launch Digital Marketing implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The cloud-hosted Google Workspace deployment supports the company’s 130 employees in the United States and functions as the primary environment for corporate email, calendaring, file storage and collaborative document editing.
Google Workspace (Formerly Google G-Suite) was configured to leverage core category modules including Gmail, Calendar, Drive, Docs, Sheets, Slides, Meet and the Admin Console, with identity and group management used to provision accounts and enforce access controls. The implementation is referenced on Launch Digital Marketing’s website, indicating web-facing configuration for corporate email addresses and public collaboration links, and it underpins day-to-day collaboration across marketing and client services. Governance is centralized through the Admin Console using domain management, group-based access policies and account provisioning workflows to align collaboration controls with organizational roles.
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Launch Digital Marketing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Launch Digital Marketing PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2014 | 2014 |
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Launch Digital Marketing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Launch Digital Marketing
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| VP of Operations | VP | Operations | ||||
| Co-Founder & Executive Vice President | CXO | Finance | ||||
| CEO | CXO | Finance | ||||
| Vice President of Sales | VP | Sales |
Apps Being Evaluated by Launch Digital Marketing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||