LazyOne Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by LazyOne and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 LazyOne employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LazyOne has purchased the following applications: Microsoft 365 for Collaboration in 2015, BayReviews for Product Review Management in 2022, Deposco Bright Store for Order Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LazyOne is running and its propensity to invest more and deepen its relationship with Microsoft , TargetBay , USPS or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LazyOne revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LazyOne intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TargetBay | Legacy | BayReviews | Product Review Management | eCommerce | n/a | 2022 | 2022 |
In 2022, LazyOne implemented BayReviews as part of TargetBay’s Product Review Management capabilities and consolidated review management alongside BayEngage email and SMS for its BigCommerce storefront in the United States. The deployment began in September 2022 and focused on automating review syndication to Walmart to align marketplace feedback with storefront operations.
The implementation centered on BayReviews’ review capture and syndication workflows, configured to automate the flow of consumer reviews to Walmart and to surface marketplace feedback into the merchant review console. BayEngage was provisioned in tandem to centralize email and SMS outreach, enabling programmatic review solicitations and moderation workflows typical of Product Review Management systems.
Integrations were explicitly with the BigCommerce store and Walmart review channels, creating an operational link between the ecommerce platform and marketplace syndication. Operational coverage was limited to the United States ecommerce and marketplace channels, and business functions impacted included ecommerce merchandising, marketplace operations, and customer engagement through marketing communications.
The TargetBay case report cites a 64% increase in Walmart sales within the first 30 days after the switch, with BayReviews’ Walmart syndication explicitly identified as a driver. Governance changes involved centralizing review collection and automating syndication workflows to accelerate publishing to marketplace listings, aligning review management and marketing outreach processes.
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Shipping Management | eCommerce |
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2016 | 2016 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Deposco | Legacy | Deposco Bright Store | Order Management | SCM | n/a | 2015 | 2015 |
In 2015, LazyOne implemented Deposco Bright Store as its Order Management solution. LazyOne, a Logan, UT apparel wholesaler, depended on an ERP that lacked inventory visibility and relied on paper based picking and packing processes, which prevented efficient simultaneous management of B2B and B2C orders and required seasonal labor and lengthy employee onboarding.
The Deposco Bright Store deployment centralized order orchestration and inventory visibility, automating inventory allocation and designating a place for every SKU to eliminate paper workflows. Implemented capabilities included pick pack ship automation, multichannel fulfillment support, and faster onboarding workflows, enabling new hires to ramp in days instead of weeks.
The cloud based Order Management implementation integrated with LazyOne’s website and supported Amazon direct to consumer fulfillment, and the selection process was influenced by UPS positioning Deposco as a partner. Operational coverage focused on both B2C and B2B channels within LazyOne’s Logan fulfillment operations and extended to a network of over 8000 plus connected trading partners.
Governance and process restructuring replaced paper based inventory controls with system driven allocation and role based warehouse workflows to separate B2B and B2C picking streams. Reported outcomes tied to the Deposco Bright Store implementation include a 135 percent increase in labor efficiency per day and a 72 percent increase in orders shipped per day, allowing LazyOne to grow year over year while fulfilling more orders with the same team.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Support | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Partner Relationship Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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