Hong Kong, n/a,
Hong Kong
Li Tv Holdings Technographics
Li Tv Holdings Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Li Tv Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Li Tv Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Li Tv Holdings has purchased the following applications: Zoho Books for ERP Financial in 2020, GumGum for Artificial Intelligence Marketing in 2021, Chartbeat for Analytics and BI in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Li Tv Holdings is running and its propensity to invest more and deepen its relationship with Zoho Corp. , GumGum , Chartbeat or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Li Tv Holdings revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Li Tv Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Li Tv Holdings Tech Stack and Enterprise Applications
Li Tv Holdings ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho Books | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020, Li Tv Holdings implemented Zoho Books. Zoho Books supports ERP Financial capabilities for the company's finance and billing operations in Hong Kong, addressing core accounting and client invoicing needs.
The implementation focused on core financial modules including invoicing, accounts receivable, accounts payable, bank reconciliation, tax handling and financial reporting. Zoho Books was configured to manage the chart of accounts, recurring invoice automation, payment terms and reconciliation workflows to align with professional services billing patterns.
Zoho Books is surfaced on Li Tv Holdings' public website to drive client-facing billing and invoicing workflows, enabling online invoice delivery and customer access to billing information. Operational coverage centered on the finance team and client services groups within the Hong Kong entity.
Rollout proceeded in phases beginning with billing and invoice automation and expanding to full accounting functions, with role based access controls and updated accounting procedures for month end close. Governance emphasized centralized financial recordkeeping in Zoho Books and configuration controls to maintain consistent reporting and compliance.
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Li Tv Holdings AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Li Tv Holdings implemented GumGum on their website. GumGum is deployed as the primary on-site advertising and contextual intelligence solution for Li Tv Holdings, and it is classified in the Artificial Intelligence Marketing category to support content aware advertising and audience engagement on the public site.
The deployment was implemented as a client side instrumentation layer using a site tag to surface page level contextual signals. Functional capabilities in use align with industry expectations for GumGum, including contextual targeting, content scoring driven by image and text analysis, and campaign level analytics that feed marketing campaign configuration and creative alignment workflows.
Operational scope is limited to the company website, covering editorial sections that drive advertising inventory and supporting the marketing and advertising teams. Governance and rollout were organized through staged section by section activation, with tag management and operational ownership assigned to the marketing operations function to control configuration, testing, and ongoing tuning.
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Li Tv Holdings Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Chartbeat | Legacy | Chartbeat | Analytics and BI | Analytics and BI | n/a | 2012 | 2012 |
In 2012, Li Tv Holdings deployed Chartbeat on its website https://www.thestar.com.my/ to instrument real-time audience measurement and content performance tracking. The Chartbeat deployment is categorized as Analytics and BI and was provisioned as a site-level analytics layer to surface live traffic and engagement signals to content teams.
Chartbeat was configured using client-side instrumentation to capture pageviews, active visitor time, referrer and traffic source attribution, and attention metrics. The implementation populated real-time dashboards and editorial streams, enabling continuous visibility into article- and section-level performance, with configurable views for live pages and aggregated site trends.
Operational coverage focused on the corporate website and its content operations, with dashboards and role-based access provisioned for editors and site managers. Implementation governance emphasized page-level instrumentation and dashboard standardization to support editorial decision workflows and recurring review cadences.
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Li Tv Holdings Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2013 | 2013 |
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Li Tv Holdings Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Asset Management | Content Management |
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2018 | 2019 |
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Li Tv Holdings CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Customer Data Platform | CRM |
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2013 | 2013 |
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Customer Engagement | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2011 | 2011 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2014 | 2014 |
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Li Tv Holdings ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2014 | 2014 |
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Li Tv Holdings IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Li Tv Holdings
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Li Tv Holdings Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||