LittleThings.com
989 6th Avenue, 16th Floor,
New York, 10018, NY,
United States
New York, 10018, NY,
United States
1 888-316-7297
Media
LittleThings.com Technographics
LittleThings.com Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by LittleThings.com and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 LittleThings.com employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that LittleThings.com has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2011, GumGum for Artificial Intelligence Marketing in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems LittleThings.com is running and its propensity to invest more and deepen its relationship with Intuit , GumGum , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing LittleThings.com revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for LittleThings.com intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
LittleThings.com Tech Stack and Enterprise Applications
LittleThings.com ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2011 | 2011 |
In 2011, LittleThings.com implemented Intuit Quickbooks Enterprise. The deployment positioned Intuit Quickbooks Enterprise as the primary ERP Financial system to centralize accounting for the 60 person U.S. media publisher.
Configuration focused on core accounting capabilities including general ledger, accounts payable, accounts receivable and financial reporting, with a consolidated chart of accounts and multi user role based access controls. The implementation leveraged Intuit Quickbooks Enterprise functionality for customizable reporting and audit trails to support month end close and revenue recognition workflows.
LittleThings.com had prior experience using QuickBooks Online, which informed data import mappings and initial master data alignment into Intuit Quickbooks Enterprise. Operational scope targeted finance, revenue operations and ad sales billing, with the system configured to handle invoice processing, cash application and expense allocation across these business functions.
Rollout followed a phased approach with iterative configuration, accounting process documentation and end user training for finance staff and revenue stakeholders. Governance established user roles, approval workflows and periodic reconciliation procedures to standardize control over financial transactions within the ERP Financial platform.
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LittleThings.com AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, LittleThings.com implemented GumGum on its website to add AI-driven content intelligence and contextual advertising capabilities. GumGum is deployed as an Artificial Intelligence Marketing application to surface content classification and contextual targeting signals that inform onsite ad placement and audience engagement decisions.
The implementation is scoped to the consumer media site and operationally aligned with ad operations and marketing functions, supporting campaign configuration and programmatic inventory management across editorial pages. Governance emphasizes tag management, campaign configuration workflows, and operational monitoring for tuning, with GumGum serving as the site-level AI marketing layer providing contextual targeting, content classification, and campaign optimization capabilities typical of Artificial Intelligence Marketing platforms.
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LittleThings.com Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014 LittleThings.com implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform to support editorial workflows and corporate communication across the site. The deployment is visible on the company website and was provisioned to serve organization wide needs for content creation, email hosting, scheduling, and shared file storage.
Google Workspace (Formerly Google G-Suite) was configured to deliver standard Collaboration capabilities including Gmail based email hosting on the company domain, Google Calendar for scheduling, Google Drive for shared content repositories, and real time document collaboration using Google Docs and Google Sheets. Administrative controls were established through the Google Workspace admin console to manage user accounts, groups, access controls, and mobile device synchronization, aligning with common editorial and operations workflows for a media publisher.
Operational scope emphasized editorial production and corporate collaboration, with configuration patterns focused on centralized identity and domain management, role based access to content folders, and group based distribution lists to support site publishing cycles. Governance included standard Workspace administration tasks such as user lifecycle provisioning, group policy enforcement, and delegated admin roles to align collaboration controls with newsroom and business functions.
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LittleThings.com Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2020 | 2020 |
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LittleThings.com CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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LittleThings.com ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2014 | 2014 |
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LittleThings.com TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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LittleThings.com PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2016 | 2016 |
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LittleThings.com IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at LittleThings.com
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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Chief Operating Officer | CXO | Finance | |
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VP Finance | VP | Finance | |
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CTO | CXO | Finance | |
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Apps Being Evaluated by LittleThings.com Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from LittleThings.com IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the LittleThings.com digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD LittleThings.com Technographics
LittleThings.com is a Media organization based in United States,
with around 60 employees and annual revenues of $6.0 million.
LittleThings.com operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, GumGum and Google Workspace (Formerly Google G-Suite),
covering areas like ERP Financial, Artificial Intelligence Marketing and Collaboration.
LittleThings.com has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, GumGum and Google.
LittleThings.com recently adopted applications including
Google Cloud Platform (GCP) in 2021, Amazon EC2 in 2021 and Contentful Content Platform in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of LittleThings.com’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates LittleThings.com’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete LittleThings.com technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.