Columbia City, 46725, IN,
United States
Lowell Direct Technographics
Lowell Direct Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Lowell Direct and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Lowell Direct employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Lowell Direct has purchased the following applications: Oracle NetSuite CRM for CRM in 2010, GoDaddy for Application Hosting and Computing Services in 2019, Sophos Email for Secure Email Gateways (SEGs) in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Lowell Direct is running and its propensity to invest more and deepen its relationship with Oracle , GoDaddy , Sophos or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Lowell Direct revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Lowell Direct intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Lowell Direct Tech Stack and Enterprise Applications
Lowell Direct CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite CRM | CRM | CRM | n/a | 2010 | 2010 |
In 2010, Lowell Direct implemented Oracle NetSuite CRM. The deployment centralized contact and opportunity management for the company, aligning sales and customer service operations under the CRM category to consolidate customer records and standardize lead-to-sale workflows.
The Oracle NetSuite CRM implementation delivered core CRM capabilities expected for a small manufacturing firm, including contact and account management, opportunity and pipeline management, activity and task tracking, case management for customer inquiries, and configurable sales dashboards and basic analytics. Deployment followed a cloud-first model using Oracle NetSuite CRM as the system of record, with configuration focused on small team structures and role-based access for sales and service staff, and an internal administrator assigned to manage user profiles and workflow rules. Training and process alignment emphasized standardized sales stages and activity logging to establish repeatable operational workflows without introducing third-party integration dependencies in the initial rollout.
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Lowell Direct IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
In 2019, Lowell Direct implemented GoDaddy as its Application Hosting and Computing Services provider to host and manage the company website. GoDaddy is used on the Lowell Direct website for domain and hosting services, establishing the core externally facing infrastructure for the organization.
The configuration centers on GoDaddy hosted web infrastructure and standard hosting capabilities such as domain registration and DNS management, SSL certificate provisioning, control panel based site administration, FTP access, and basic email hosting. Operational responsibility is scoped to the company website and is likely managed centrally by Lowell Direct staff, with GoDaddy Application Hosting and Computing Services supporting marketing and other customer facing business functions.
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Lowell Direct CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sophos | Legacy | Sophos Email | Secure Email Gateways (SEGs) | CyberSecurity | n/a | 2016 | 2016 |
In 2016, Lowell Direct implemented Sophos Email, deploying a Secure Email Gateways (SEGs) solution to protect corporate and web facing mail flows. Using Sophos Email on their website, the US manufacturing firm of roughly 20 employees centralized inbound spam and phishing defenses for its public contact channels and corporate addresses.
The Sophos Email deployment emphasizes standard Secure Email Gateways (SEGs) capabilities, including inbound spam and malware filtering, anti phishing detection, policy based routing, quarantine management, and outbound content controls and encryption. Administration is handled through the Sophos Email console where domain level policies, user quarantine workflows, and automated threat response rules are configured for ongoing protection.
Operational governance focuses on centralized policy administration and integration of Sophos Email controls into the company email delivery paths and website contact flows. Rollout and day to day management are organized around an email administrator model that enforces domain wide policies and handles user reported messages across sales, operations, and customer contact functions.
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IT Decision Makers and Key Stakeholders at Lowell Direct
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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President | CXO | Finance | |
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Manager Sales / Videographer | Manager | Sales | |
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Apps Being Evaluated by Lowell Direct Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||