Leinfelden-Echterdingen, 70771,
Germany
Mader Germany Technographics
Mader Germany Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mader Germany and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Mader Germany employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mader Germany has purchased the following applications: Microsoft 365 for Collaboration in 2023, CKEditor for Content Management in 2017, ITB MeDaPro for Product Information Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mader Germany is running and its propensity to invest more and deepen its relationship with Microsoft , ci solution , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mader Germany revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mader Germany intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mader Germany Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2023 | 2023 |
|
|
|
|
|
Collaboration | Collaboration |
|
2024 | 2024 |
|
|
|
|
|
Collaboration | Collaboration |
|
2025 | 2025 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CKSource | Legacy | CKEditor | Content Management | Content Management | n/a | 2017 | 2017 |
|
|
|
|
|
Web Content Management | Content Management |
|
2012 | 2012 |
|
|
|
|
|
Web Content Management | Content Management |
|
2017 | 2017 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ITB PIM | Legacy | ITB MeDaPro | Product Information Management | eCommerce | n/a | 2015 | 2015 |
In 2015, Mader Germany implemented ITB MeDaPro as its Product Information Management solution to centralize product content for both print and digital channels. ITB MeDaPro was deployed to manage product master records, and the MeDaPro Publish module was used to automate production workflows for large printed product catalogs.
The implementation used ITB MeDaPro for product data maintenance, with a central repository for media and article data to support editorial and catalog pagination processes. MeDaPro Publish automated layout and output generation for catalog runs, reducing manual catalog assembly by orchestrating data-to-layout workflows within the Product Information Management environment.
Operational scope covered catalog production and Mader Germanys ecommerce presence, aligning product management, marketing, and commerce functions around a single source of truth. The deployment unified article master data and digital assets so printed catalogs and online product listings used the same maintained attributes and media.
Governance changes included centralized data stewardship and standardized maintenance workflows for product attributes and digital assets, with MeDaPro Publish integrated into catalog production operations. According to the vendor reference, the project streamlined catalog production and centralized media and article data for Mader Germany.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Support | CRM |
|
2025 | 2025 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2025 | 2025 |
|
|
|
|
|
Marketing Automation | CRM |
|
2025 | 2025 |
|
|
|
|
|
Tag Management | CRM |
|
2019 | 2019 |
|
|
|
|
|
Tag Management | CRM |
|
2019 | 2019 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2025 | 2025 |
|
|
|
|
|
Transactional Email | PaaS |
|
2024 | 2024 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2023 | 2023 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Endpoint Detection and Response (EDR) | CyberSecurity |
|
2024 | 2024 |
|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2015 | 2015 |
|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2018 | 2018 |
|
|
|
|
|
Secure Sockets Layer (SSL) | CyberSecurity |
|
2023 | 2023 |
|
IT Decision Makers and Key Stakeholders at Mader Germany
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Mader Germany Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||