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● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

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Madison Square Garden
Location
4 Pennsylvania Plaza,
New York, 10001, NY,
United States
Website
https://www.msg.com/
Phone
1 212-465-6741
Artw industry
Leisure and Hospitality
Employee
Revenue

Madison Square Garden Technographics

Madison Square Garden Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Madison Square Garden and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2200 Madison Square Garden employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Madison Square Garden has purchased the following applications: Coupa Invoice for AP Automation in 2017, Sterling Background Check for BackGround Screening in 2014, Mediafly Conversation Intelligence for Speech Recognition AI in 2019 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Madison Square Garden is running and its propensity to invest more and deepen its relationship with Coupa Software , Oracle , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Madison Square Garden revenues, which have grown to $2.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Madison Square Garden intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Madison Square Garden Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Coupa Software Legacy Coupa Invoice AP Automation ERP Financial Management n/a 2017 2017
ERP Financial ERP Financial Management 2015 2016
Expense Management ERP Financial Management 2017 2017
Expense Management ERP Financial Management 2017 2017
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sterling Talent Solutions Legacy Sterling Background Check BackGround Screening HCM n/a 2014 2014
Onboarding HCM 2021 2021
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Mediafly Legacy Mediafly Conversation Intelligence Speech Recognition AI AI-Powered Application n/a 2019 2019
In 2019 Madison Square Garden deployed Mediafly Conversation Intelligence, a Speech Recognition AI application, for ticket-sales coaching and call analysis across its United States sales teams. The rollout targeted ticketing sales functions and CRM-aligned revenue operations, instrumenting seller conversations to surface coaching signals and deal intelligence. The implementation used call recording and automated transcription to capture conversations, and Mediafly Conversation Intelligence applied conversation analytics to generate scorecards and to populate a best-practice call library. Coaching capabilities were configured to support scorecard-driven coaching workflows and inferred coaching plans, enabling managers to assign call reviews and track skill development. Configuration included taxonomy mapping for sales stages and call tagging to align transcripts with ticketing sales workflows. Governance established scorecard definitions and a centralized call library to standardize coaching and to operationalize best-practice sharing across sales managers. The deployment impacted ticketing sales, sales management and CRM-aligned operations across United States sites, creating structured coaching cycles and call review workflows. Madison Square Garden reported approximately 31% lift in closed-won opportunities following the deployment of Mediafly Conversation Intelligence.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Audio Video and Web Conferencing Collaboration 2017 2017
Audio Video and Web Conferencing Collaboration 2018 2018
Collaboration Collaboration 2016 2016
Collaboration Collaboration 2016 2016
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Signing Content Management 2023 2023
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Shipping Management eCommerce 2021 2021
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Analytics CRM 2019 2019
Customer Experience CRM 2019 2019
Customer Experience CRM 2019 2019
Customer Experience, Customer Analytics CRM 2021 2021
Data Management Platform CRM 2020 2020
Marketing Analytics CRM 2020 2020
Marketing Automation CRM 2011 2011
Sales Analytics CRM 2019 2019
Sales Automation, CRM, Sales Engagement CRM 2021 2021
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2017 2017
IT Service Management ITSM 2018 2018
Procurement
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Procure to Pay Procurement 2017 2017
Procurement Procurement 2017 2017
Supplier Relationship Management Procurement 2017 2017
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Content Delivery Network IaaS 2019 2019
Content Delivery Network IaaS 2020 2020
Network Virtualisation IaaS 2025 2025
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2021 2021
Secure Web Gateways (SWG) CyberSecurity 2019 2019
IT Decision Makers and Key Stakeholders at Madison Square Garden
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Madison Square Garden Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Madison Square Garden Technographics

Madison Square Garden is a Leisure and Hospitality organization based in United States, with around 2200 employees and annual revenues of $2.00 billion.

Madison Square Garden operates a diverse technology stack with applications such as Coupa Invoice, Sterling Background Check and Mediafly Conversation Intelligence, covering areas like AP Automation, BackGround Screening and Speech Recognition AI.

Madison Square Garden has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Coupa Software, Sterling Talent Solutions and Mediafly.

Madison Square Garden recently adopted applications including Cisco AI-Native Infrastructure in 2025, DocuSign eSignature in 2023 and 1Huddle Onboarding in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Madison Square Garden’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Madison Square Garden’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Madison Square Garden technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.