Berlin, 10117,
Germany
Magix Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Magix and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 296 Magix employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Magix has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2018, Storyblocks for Video Editing in 2021, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Magix is running and its propensity to invest more and deepen its relationship with Cisco Systems , Storyblocks , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Magix revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Magix intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Storyblocks | Legacy | Storyblocks | Video Editing | Content Management | n/a | 2021 | 2021 |
In 2021, Magix integrated Storyblocks into VEGAS Pro and its cloud offerings to surface stock video and audio directly inside the editor, aligning the vendor API with Magix’s Video Editing product strategy. The Storyblocks integration was embedded to support product differentiation and subscription value in video production, positioning Storyblocks as a content supply source inside the editing workflow.
The implementation exposed in editor asset discovery and preview capabilities, API driven licensing checks, and managed in app downloads so users could import stock media without leaving VEGAS Pro. Storyblocks API calls were surfaced through search and preview UI elements and through retrieval workflows that deliver stock video and audio into the editing timeline, consistent with standard Video Editing functional workflows.
Integration was executed across VEGAS Pro desktop and Magix cloud offerings, making Storyblocks assets available to users in Germany and globally. The work required coordination between Magix engineering and product teams to embed subscription entitlement logic, API authentication, and delivery handling into the editor and cloud delivery paths.
Governance focused on product update channels and subscription rollout to embed Storyblocks as a core media supplier within Magix’s offering. The API integration increased in app downloads and helped Storyblocks become a key component of Magix’s offering in Germany and globally.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
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|
|
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Tag Management | CRM |
|
2013 | 2013 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
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|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
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