Marksmen
29800 Agoura Hills,
Glendale, 91209, CA,
United States
Glendale, 91209, CA,
United States
1 818-637-8050
Professional Services
Marksmen Technographics
Marksmen Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marksmen and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Marksmen employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marksmen has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Hubspot Live Chat for Chatbots and Conversational AI in 2020, Microsoft 365 for Collaboration in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marksmen is running and its propensity to invest more and deepen its relationship with Intuit , Stripe , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marksmen revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marksmen intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marksmen Tech Stack and Enterprise Applications
Marksmen ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Marksmen deployed Intuit Quickbooks Enterprise as its ERP Financial application. The implementation centralized core financial operations for the 50 person Professional Services firm in the United States, establishing a single source of truth for accounting and reporting used by finance and Senior Management.
Intuit Quickbooks Enterprise was configured to create financial transactions and generate financial reports from source documents, including posting invoices to customers, recording cash receipts, and entering supplier invoices into accounts payable. Configuration work focused on general ledger mapping, accounts receivable workflows, accounts payable workflows, and bank reconciliation routines to reconcile accounts and ensure accuracy.
Posting information to Quickbooks from source documents became a primary operational workflow, with finance staff validating and posting customer invoices, cash receipts, and supplier invoices into the system. The role and system design required relationship and communication skills to interact with Senior Management and other functional teams, supporting recurring reporting and ad hoc financial requests.
Governance emphasized documented reconciliation processes, defined month end close tasks, and finance ownership for control and oversight, while the implementation supported involvement in various special and ad hoc assignments as required by the business.
|
|
|
|
|
Payment Processing | ERP |
|
2021 | 2021 |
|
Marksmen AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Marksmen deployed Hubspot Live Chat on its public website to provide real-time customer engagement and lead capture. Hubspot Live Chat is a Chatbots and Conversational AI application that functions as the primary conversational interface for web visitors, enabling synchronous messaging, automated greetings, and initial qualification flows. The implementation uses an embedded web widget to capture visitor context, preserve chat transcripts, and surface contact details for follow-up.
Functional capabilities implemented include automated welcome messages, canned responses, bot-assisted routing to human agents, and scripted conversational workflows for basic qualification and contact capture. Operational scope is the customer-facing website supporting sales and client-facing professional services activities, with governance focused on response workflows, scripted handoff procedures, and regular transcript review to support consistent agent follow-up. The deployment emphasizes lightweight conversational tooling, visitor context capture, and runbook-driven handoffs between automated workflows and live agents.
|
Marksmen Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Marksmen deployed Microsoft 365 to provide core collaboration services. The deployment centralized email, document storage and team communication across the 50 person professional services firm, aligning with the Collaboration category. Publicly visible signals on the company website reference Microsoft 365 usage, confirming organizational adoption of Microsoft 365.
Configuration included mailbox provisioning, SharePoint document libraries, OneDrive file synchronization and Microsoft Teams for synchronous and asynchronous collaboration, reflecting typical Microsoft 365 modules used in the Collaboration category. Operational coverage targeted client delivery teams, administrative functions and project workflows, with governance focused on identity and access controls, retention policies and document permissions. No implementation partner or upstream system integrations are listed in the source, so integration topology and rollout sequencing are not specified.
|
Marksmen CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
CRM | CRM |
|
2018 | 2018 |
|
|
|
|
|
Customer Experience | CRM |
|
2020 | 2020 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2019 | 2019 |
|
|
|
|
|
Marketing Automation | CRM |
|
2021 | 2021 |
|
|
|
|
|
Sales Automation | CRM |
|
2015 | 2015 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
Marksmen IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2021 | 2021 |
|
Marksmen CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2021 |
|
IT Decision Makers and Key Stakeholders at Marksmen
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
CEO | CXO | Finance | |
|
|
|
COO | CXO | Finance | |
|
|
|
Manager, Finance/Operations | Manager | Finance | |
|
|
|
Chief Financial Officer | CXO | Finance | |
|
Apps Being Evaluated by Marksmen Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marksmen IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marksmen digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Marksmen Technographics
Marksmen is a Professional Services organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Marksmen operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Hubspot Live Chat and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Marksmen has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, HubSpot and Microsoft.
Marksmen recently adopted applications including
Stripe Payments in 2021, Hubspot Marketing Automation in 2021 and Salesforce Sales Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marksmen’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marksmen’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marksmen technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.