Marsh & Parsons
80 Hammersmith Road,
London, W14 8UD,
United Kingdom
London, W14 8UD,
United Kingdom
44 20 8115-5321
Construction and Real Estate
Marsh & Parsons Technographics
Marsh & Parsons Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marsh & Parsons and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 336 Marsh & Parsons employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marsh & Parsons has purchased the following applications: Reapit AgencyCloud Property Management for Real Estate Property Management in 2021, LiveChat for Chatbots and Conversational AI in 2018, Infinity Call Tracking for Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marsh & Parsons is running and its propensity to invest more and deepen its relationship with Reapit , LiveChat, Inc. , Infinity Tracking or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marsh & Parsons revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marsh & Parsons intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Marsh & Parsons Tech Stack and Enterprise Applications
Marsh & Parsons ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Reapit | Legacy | Reapit AgencyCloud Property Management | Real Estate Property Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021 Marsh & Parsons deployed Reapit AgencyCloud Property Management as its core Real Estate Property Management platform to support lettings and property management operations across its UK offices. Reapit AgencyCloud Property Management is presented as the operational system for tenancy lifecycle management and day to day property administration for the firm.
The implementation focused on standard property management modules common to the Real Estate Property Management category, including tenancy and lease records, rent ledger and arrears workflows, maintenance and repairs ticketing, document management for tenancy paperwork, and client and tenant portal capabilities. Configuration work centered on mapping corporate tenancy processes into the application and configuring permissioned user roles to reflect lettings and property management business functions.
The deployment used a cloud hosted architecture consistent with Reapit AgencyCloud Property Management, enabling centralized data storage and role based access controls across branch locations in the United Kingdom. The solution was configured with API ready integration points to accommodate accounting reconciliation and CRM synchronization where required, while preserving single source of truth for property and tenancy data.
Governance emphasized centralized configuration and operational ownership by the property management function, with process standardization for tenancy onboarding, maintenance escalation, and rent collection workflows. Rollout and change control were executed as controlled staging across teams to align users and operational procedures with the new system driven workflows.
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Marsh & Parsons AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Marsh & Parsons implemented LiveChat on their website, deploying a Chatbots and Conversational AI solution to capture and manage real-time customer inquiries. The implementation uses an embedded web chat widget across the site, providing direct messaging channels between visitors and agency staff and supporting core business functions such as customer service, sales intake, and lead capture.
LiveChat was configured to provide real-time messaging, canned responses, visitor monitoring, chat transcripts, and agent routing, reflecting standard Chatbots and Conversational AI capabilities. The LiveChat application supports desktop and mobile agent workflows and is instrumented to collect contact details and conversation history for follow up, enabling Marsh & Parsons teams to handle enquiries from within the LiveChat interface.
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Marsh & Parsons CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infinity Tracking | Legacy | Infinity Call Tracking | Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022, Marsh & Parsons implemented Infinity Call Tracking on its corporate website to instrument inbound phone interactions. The deployment of Infinity Call Tracking aligns with the Call Tracking and Recording category and is positioned to capture web-originated calls from contact forms and click-to-call elements.
The implementation was configured to surface standard call tracking capabilities, including dynamic number insertion for session-level attribution, call recording for quality review, and aggregated call analytics for channel performance analysis. Infinity Call Tracking was embedded into site-level contact flows and reporting dashboards to centralize voice interaction data alongside existing web metrics.
Operationally the deployment supports marketing attribution and lead management workflows, providing recorded call assets and call-level metadata to sales and contact center teams. Governance was oriented around web instrumentation and reporting workflows to ensure call records and attribution data are available for campaign analysis and operational handoff.
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marsh & Parsons PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Marsh & Parsons IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Marsh & Parsons CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Marsh & Parsons
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Apps Being Evaluated by Marsh & Parsons Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Marsh & Parsons IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Marsh & Parsons digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Marsh & Parsons Technographics
Marsh & Parsons is a Construction and Real Estate organization based in United Kingdom,
with around 336 employees and annual revenues of $40.0 million.
Marsh & Parsons operates a diverse technology stack with applications such as
Reapit AgencyCloud Property Management, LiveChat and Infinity Call Tracking,
covering areas like Real Estate Property Management, Chatbots and Conversational AI and Call Tracking and Recording.
Marsh & Parsons has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Reapit, LiveChat, Inc. and Infinity Tracking.
Marsh & Parsons recently adopted applications including
Infinity Call Tracking in 2022, Cloudflare CDN in 2022 and Reapit AgencyCloud Property Management in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marsh & Parsons’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marsh & Parsons’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marsh & Parsons technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.