MediaMarkt Spain
Calle Solsones, 2, Ed. Prima Muntadas, El Prat de Llobregat,
Barcelona, 08820,
Spain
Barcelona, 08820,
Spain
34 930 26 83 80
Distribution
MediaMarkt Spain Technographics
MediaMarkt Spain Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MediaMarkt Spain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7000 MediaMarkt Spain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MediaMarkt Spain has purchased the following applications: Apple Pay for Payment Processing in 2021, Oracle Retail (ex Retek) for Retail Management in 2009, Cisco Webex Meetings for Audio Video and Web Conferencing in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MediaMarkt Spain is running and its propensity to invest more and deepen its relationship with Apple , Oracle , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MediaMarkt Spain revenues, which have grown to $2.42 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MediaMarkt Spain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MediaMarkt Spain Tech Stack and Enterprise Applications
MediaMarkt Spain ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Apple | Legacy | Apple Pay | Payment Processing | ERP | n/a | 2021 | 2021 |
In 2021, MediaMarkt Spain implemented Apple Pay on its website, enabling Apple Pay as a native payment option in the online checkout. The deployment embedded Apple Pay payment flows into the web storefront so customers can invoke the browser payment sheet and authorize transactions via their Apple Wallet credentials.
The implementation uses web-based Apple Pay capabilities such as the browser payment sheet, merchant validation, and tokenized card credential handling to collect payment authorizations. Apple Pay in this configuration provides front-end payment acceptance and tokenization workflows that sit alongside standard e-commerce payment capture processes, consistent with Payment Processing capabilities.
This MediaMarkt Spain Apple Pay Payment Processing integration is scoped to the online channel and impacts e-commerce payments, checkout orchestration, and order capture business functions. Integration points are the website checkout and the payment authorization layer, requiring coordination between web engineering, payments operations, and the e-commerce product team within Spain.
Governance and rollout centered on merchant validation, secure handling of tokenized payment data, and staged enablement in the web checkout to ensure compatibility with supported browsers and devices. Operational readiness included testing of payment authorization flows, reconciliation pathways with existing payment rails, and updates to acceptance policies and web operations procedures.
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MediaMarkt Spain ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail (ex Retek) | Retail Management | ERP Services and Operations | n/a | 2009 | 2010 |
In 2009, MediaMarkt Spain implemented Oracle Retail (ex Retek) in a program focused on Retail Management across its IT and store operations. The initiative emphasized standardisation and automation of build and rollout processes for Oracle Retail to provide structured change and release control across the company.
The implementation formalized configuration management and implemented an Oracle Retail build and deployment process, with explicit work to automate packaging and to unify archiving and versioning concepts. Teams planned and conducted release and integration builds as part of a repeatable deployment lifecycle, and the effort produced a Configuration Management Handbook to codify configuration baselines, packaging standards, versioning rules, and build runbooks.
Operational coverage centered on release engineering, application configuration, and rollout governance within MediaMarkt Spain's retail IT organization, aligning integration build cycles with release planning and change control workflows. Oracle Retail (ex Retek) served the Retail Management needs by embedding these configuration and deployment practices into ongoing operational processes.
Documented outputs from the program included improved configuration management, automated packaging pipelines, and unified archiving and versioning concepts, all captured in the Configuration Management Handbook and used to guide planning and conducting release and integration builds.
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MediaMarkt Spain Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2019 | 2019 |
In 2019 MediaMarkt Spain implemented Cisco Webex Meetings. Cisco Webex Meetings is classified in the Audio Video and Web Conferencing category and is deployed on the MediaMarkt Spain website as a web accessible conferencing capability.
The Cisco Webex Meetings deployment provides browser based audio and video conferencing, screen sharing, meeting scheduling, recording and participant controls consistent with Audio Video and Web Conferencing solutions. This configuration positions Cisco Webex Meetings as the Audio Video and Web Conferencing platform for MediaMarkt Spain to support collaboration and customer engagement through site initiated meeting flows and web join endpoints.
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MediaMarkt Spain eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2018 | 2018 |
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Personalization and Product Recommendations | eCommerce |
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2021 | 2021 |
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MediaMarkt Spain CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Analytics | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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MediaMarkt Spain ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2021 | 2021 |
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MediaMarkt Spain TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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MediaMarkt Spain IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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MediaMarkt Spain CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at MediaMarkt Spain
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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PMO IT Project Manager | Manager | IT | |
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Head of IT | Director | IT | |
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Head of Category Management. IT | Director | Procurement | |
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Head Of Supply Chain | Director | Supply Chain | |
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Apps Being Evaluated by MediaMarkt Spain Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from MediaMarkt Spain IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the MediaMarkt Spain digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD MediaMarkt Spain Technographics
MediaMarkt Spain is a Distribution organization based in Spain,
with around 7000 employees and annual revenues of $2.42 billion.
MediaMarkt Spain operates a diverse technology stack with applications such as
Apple Pay, Oracle Retail (ex Retek) and Cisco Webex Meetings,
covering areas like Payment Processing, Retail Management and Audio Video and Web Conferencing.
MediaMarkt Spain has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Apple, Oracle and Cisco Systems.
MediaMarkt Spain recently adopted applications including
Apple Pay in 2021, Bazaarvoice in 2021 and Atlassian Jira Service Desk in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of MediaMarkt Spain’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates MediaMarkt Spain’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete MediaMarkt Spain technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.