Wantirna, 3152, VIC,
Australia
Melbourne Basketball Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Melbourne Basketball and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8 Melbourne Basketball employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Melbourne Basketball has purchased the following applications: Genius Sports for Analytics and BI in 2022, Microsoft 365 for Collaboration in 2018, Intuit Mailchimp for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Melbourne Basketball is running and its propensity to invest more and deepen its relationship with Genius Sports , Microsoft , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Melbourne Basketball revenues, which have grown to $1.6 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Melbourne Basketball intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Genius Sports | Legacy | Genius Sports | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 |
In 2022, Melbourne Basketball implemented Genius Sports as an Analytics and BI application. Genius Sports is embedded on the Melbourne Boomers website to surface live match statistics, player metrics, and web-facing visualizations for fans and operational staff. The implementation is focused on delivering public analytics and live score content directly through the site.
The deployment leverages web-embedded visualization modules and real-time data feed consumption common to Analytics and BI platforms, delivering dashboards, scoreboards, and statistics widgets within site pages. Integration is structured around client-side widgets and API-driven data ingestion to populate on-page analytics and to support marketing and fan engagement content workflows. Governance and operational control are scaled to an eight-person organisation, with content publishing and analytics configuration managed by internal staff through the platform console and the site content management workflow.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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