Mexico City, 11590,
Mexico
Merza Mexico Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Merza Mexico and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 8000 Merza Mexico employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Merza Mexico has purchased the following applications: NielsenIQ Spaceman for Retail Management in 2023, Zendesk Chat for Chatbots and Conversational AI in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Merza Mexico is running and its propensity to invest more and deepen its relationship with The Nielsen Company , Zendesk , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Merza Mexico revenues, which have grown to $900.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Merza Mexico intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| The Nielsen Company | Legacy | NielsenIQ Spaceman | Retail Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, Merza Mexico integrated StoreSpace with NielsenIQ planograms and the implementation indicates use of NielsenIQ Spaceman within its Retail Management environment. The deployment centralized AutoCAD floorplans and linked planograms to physical fixtures to create a unified space-planning and category-management baseline across the retailer's store estate.
The implementation consolidated AutoCAD floorplans into StoreSpace and mapped NielsenIQ planograms to specific fixtures, establishing planogram-to-fixture mapping and standardized store space definitions. Functional capabilities observed include centralized floorplan management, planogram alignment with merchandising fixtures, and operational workflows that inform replenishment and category decisions.
Integrations were focused on the StoreSpace to NielsenIQ planogram connection, enabling consistent planogram distribution and improved cross-store communication. Operational scope targeted Merza Mexico's store estate, and governance shifted toward a centralized space-planning model to accelerate decision speed, improve communication, and increase profitability per square metre.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zendesk | Legacy | Zendesk Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Domain Name System (DNS) | IaaS |
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2023 | 2023 |
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