AI Buyer Insights:

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

Messe Frankfurt
Location
Ludwig-Erhard-Anlage 1,
Frankfurt am Main, 60327,
Germany
Website
https://www.messefrankfurt.com/
Phone
49 69 75 01-0
Artw industry
Leisure and Hospitality
Employee
Revenue

Messe Frankfurt Technographics

Messe Frankfurt Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Messe Frankfurt and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2400 Messe Frankfurt employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Messe Frankfurt has purchased the following applications: HReCRUITING HReCONNECT for Recruiting in 2018, Cisco Webex Meetings for Audio Video and Web Conferencing in 2021, Adobe Experience Cloud for Customer Experience in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Messe Frankfurt is running and its propensity to invest more and deepen its relationship with HReCRUITING , Cisco Systems , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Messe Frankfurt revenues, which have grown to $800.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Messe Frankfurt intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Messe Frankfurt Tech Stack and Enterprise Applications

HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HReCRUITING Legacy HReCRUITING HReCONNECT Recruiting HCM n/a 2018 2018
In 2018, Messe Frankfurt implemented HReCRUITING HReCONNECT to support HR and talent acquisition across its German operations, deploying the Recruiting application to centralize candidate workflows. Messe Frankfurt is a leisure and hospitality firm with about 2,400 employees and 800000000 in revenue, and the implementation targeted core HR and talent acquisition teams. The deployment emphasized core Recruiting capabilities, including applicant tracking, candidate management, job requisition workflows, interview scheduling, and reporting and analytics typical of recruiting platforms. Configuration work focused on requisition approvals, role based access controls for HR and hiring managers, and automation of candidate lifecycle stages to align with Messe Frankfurt hiring processes. Operational scope covered Messe Frankfurt German operations and HR and talent acquisition departments, with rollout governance centered on HR ownership and standardized hiring workflow controls. Market intelligence records identify the purchase year as 2018 and indicate that module usage is inferred from AppsRunTheWorld technographics entries rather than direct vendor case documentation.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cisco Systems Legacy Cisco Webex Meetings Audio Video and Web Conferencing Collaboration n/a 2021 2021
In 2021, Messe Frankfurt deployed Cisco Webex Meetings on its website to provide web-based conferencing access for staff and external stakeholders. Cisco Webex Meetings is an Audio Video and Web Conferencing application used by the Germany-based exhibition organizer with 2400 employees, providing a vendor-hosted meeting layer accessible directly from corporate web pages to support event coordination and remote stakeholder engagement. The implementation centers on standard Audio Video and Web Conferencing capabilities, including scheduled meeting rooms, real-time video and audio conferencing, screen sharing, session recording, and webinar-style attendee joins, all surfaced through embedded web join flows on the Messe Frankfurt site. Operational governance focused on centralizing meeting provisioning and standardizing organizer templates and access roles, aligning meeting scheduling and attendee access workflows with event and corporate communications processes.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Experience Cloud Customer Experience CRM n/a 2021 2021
In 2021, Messe Frankfurt deployed Adobe Experience Cloud on their website. The Adobe Experience Cloud implementation supports the company Customer Experience objectives by centralizing web experience capabilities for the Messe Frankfurt online presence. The deployment focuses on embedding Adobe Experience Cloud into site level content delivery, analytics instrumentation, and real time personalization workflows. Adobe Experience Cloud was configured to enable content management workflows, audience segmentation and personalization, digital analytics and reporting, and campaign orchestration consistent with Customer Experience platform patterns. Operational ownership sits with the digital marketing and content operations teams while IT manages platform integration and tag governance, with documented content approval workflows and release cadences to control updates. The implementation emphasizes governance, analytics instrumentation, and workflow automation to support web content operations.
Marketing Automation CRM 2014 2015

IT Decision Makers and Key Stakeholders at Messe Frankfurt

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Messe Frankfurt Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Messe Frankfurt IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Messe Frankfurt digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Messe Frankfurt Technographics
Messe Frankfurt is a Leisure and Hospitality organization based in Germany, with around 2400 employees and annual revenues of $800.0 million.
Messe Frankfurt operates a diverse technology stack with applications such as HReCRUITING HReCONNECT, Cisco Webex Meetings and Adobe Experience Cloud, covering areas like Recruiting, Audio Video and Web Conferencing and Customer Experience.
Messe Frankfurt has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as HReCRUITING, Cisco Systems and Adobe Systems.
Messe Frankfurt recently adopted applications including Cisco Webex Meetings in 2021, Adobe Experience Cloud in 2021 and HReCRUITING HReCONNECT in 2018, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Messe Frankfurt’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Messe Frankfurt’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Messe Frankfurt technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.