New York, 10013, NY,
United States
Mic Network Inc. Technographics
Mic Network Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mic Network Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 360 Mic Network Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mic Network Inc. has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, GumGum for Artificial Intelligence Marketing in 2020, Cisco Webex Meetings for Audio Video and Web Conferencing in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mic Network Inc. is running and its propensity to invest more and deepen its relationship with Intuit , GumGum , Cisco Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mic Network Inc. revenues, which have grown to $80.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mic Network Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mic Network Inc. Tech Stack and Enterprise Applications
Mic Network Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Mic Network Inc. implemented Intuit Quickbooks Enterprise to centralize core ERP Financial functions for its corporate finance and accounting operations. The deployment targeted company-wide finance processes, positioning Intuit Quickbooks Enterprise as the authoritative system for general ledger, accounts receivable, accounts payable, and transaction-level financial reporting.
Configuration emphasized role-based access and multi-user accounting workflows typical for an organization of this size, including segmented user permissions for accounting staff and controlled approval chains for payables and receivables. Functional modules implemented included the general ledger, A/R invoicing, A/P processing, inventory valuation controls where applicable, and advanced financial reporting and custom report exports, with configuration aligned to standard chart of accounts and month-end close workflows.
Architecture implementation followed a multi-user deployment model with centralized company data and desktop client access, enabling concurrent accounting users and scheduled reporting. Operational integrations focused on common ERP Financial touchpoints, using bank connectivity for statement reconciliation, payroll service links, expense management workflows, and Excel-based data exchange for analysis, while collaboration and document management workflows referenced Google Drive and Microsoft Office for spreadsheets and archival reporting.
Governance and rollout prioritized finance and accounting ownership, user training in Intuit Quickbooks Enterprise plus proficiency in Microsoft Excel and Google Drive, and process documentation to standardize transaction entry and approval. The implementation concentrated on establishing consistent accounting procedures and audit-focused user controls across Mic Network Inc., with ongoing operational support expected from internal IT and accounting teams.
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Mic Network Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Mic Network Inc. implemented GumGum on its public website to enable contextual advertising and automated audience inference. GumGum is deployed as an Artificial Intelligence Marketing solution embedded in mic.com, providing site-level contextual analysis and real-time content signals to drive ad targeting and campaign decisioning.
The implementation uses client-side JavaScript instrumentation inserted into page templates and managed through the site tag management workflow, capturing content metadata and contextual signals for runtime targeting. Operational ownership is aligned to digital advertising and editorial teams, with governance focused on tag lifecycle, campaign configuration, contextual segmentation, and privacy consent controls, positioning Mic Network Inc. GumGum Artificial Intelligence Marketing to support digital advertising and audience targeting functions.
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Mic Network Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
In 2017, Mic Network Inc. deployed Cisco Webex Meetings on its website as a hosted conferencing layer for web based audience engagement and internal collaboration. Cisco Webex Meetings is used as an Audio Video and Web Conferencing solution supporting browser hosted entry and scheduled meeting workflows. The deployment aligns with the company's media operations and provides a consistent conference endpoint for editorial, product and corporate communications.
Configuration focused on standard Audio Video and Web Conferencing capabilities, including multi party video, screen sharing, meeting scheduling and cloud recording, and embedding meeting access within web pages to support external participants. Operational governance centered with IT and communications teams to manage access, meeting policies and user provisioning across Mic Network Inc. employees, while site level embedding allowed public facing meeting or webinar access directly from mic.com. The implementation emphasized browser embedded meeting flows and centralized administrative controls rather than custom integrations.
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2014 | 2014 |
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Mic Network Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Mic Network Inc. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2014 | 2014 |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Mic Network Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Mic Network Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Mic Network Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Mic Network Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Director of Accounting | Director | Finance | ||||
| CEO and co-founder | CXO | Finance | ||||
| Senior Vice President of Finance | VP | Finance | ||||
| SVP Sales | VP | Sales |
Apps Being Evaluated by Mic Network Inc. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||