AI Buyer Insights:

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Abakhan Fabrics, Hobby & Home Tech Stack and Enterprise Applications

Abakhan Fabrics, Hobby & Home ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
PayPal Legacy PayPal Braintree Payment Processing ERP n/a 2020 2020
In 2020 Michael Abakhan implemented PayPal Braintree as its Payment Processing solution on the company website, addressing online checkout and card acceptance for its United Kingdom storefront. The implementation is explicitly web facing, using PayPal Braintree to handle customer-facing payment flows during ecommerce checkout rather than on-premise terminal processing. PayPal Braintree was configured to support standard payment processing capabilities consistent with the Payment Processing category, including card authorization, digital wallet acceptance and tokenization to limit card data surface on the site. The deployment used client side checkout integration patterns and server side API calls typical for web storefronts, preserving session continuity between the storefront and PayPal Braintree payment endpoints. Operational coverage centers on the ecommerce business function, integrating payment capture into the site checkout and order capture workflows used by online sales teams and fulfillment operations. Governance activities align with payment operations requirements, including merchant account configuration, payment method provisioning and measures to maintain PCI aligned controls through tokenization and hosted integration options provided by PayPal Braintree.
Payment Processing ERP 2020 2020
Abakhan Fabrics, Hobby & Home HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
In-House Applications Legacy Forms/Email Based ATS Applicant Tracking System HCM n/a 2020 2020
Core HR HCM 2022 2022
Payroll HCM 2022 2022
Abakhan Fabrics, Hobby & Home AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Zendesk Legacy Zendesk Chat Chatbots and Conversational AI AI-Powered Application n/a 2018 2018
In 2018, Abakhan implemented Zendesk Chat on its public website to introduce real-time conversational capability for online customers. The deployment emphasized direct customer engagement on the storefront and positioned web chat as a primary channel for customer service and e-commerce inquiry handling. Zendesk Chat was embedded as a site-level chat widget, delivering real-time messaging, an agent console for live sessions, chat transcripts, and proactive trigger functionality consistent with Chatbots and Conversational AI platforms. Configuration work focused on standard chat features such as canned responses, session routing rules, and transcript capture to support operational workflows and continuity across shifts. Operational coverage centered on the website channel and impacted customer service and online sales support teams who handle incoming chat sessions through the Zendesk Chat interface. Governance introduced structured chat handling into existing support workflows, using captured conversations for case follow-up and knowledge capture, while standardizing conversational touchpoints using the Chatbots and Conversational AI application.
Abakhan Fabrics, Hobby & Home eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
eCommerce Fraud Protection eCommerce 2020 2020
eCommerce eCommerce 2021 2021
eCommerce eCommerce 2022 2022
Product Review Management eCommerce 2022 2022
Product Review Management eCommerce 2020 2020
Abakhan Fabrics, Hobby & Home CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2017 2017
Customer Support CRM 2021 2021
Marketing Automation CRM 2022 2022
Marketing Automation CRM 2016 2016
Marketing Automation CRM 2021 2021
Partner Relationship Management CRM 2022 2022
Abakhan Fabrics, Hobby & Home PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2017 2017
Abakhan Fabrics, Hobby & Home IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2018 2018
Cloud Storage IaaS 2022 2022
Content Delivery Network IaaS 2021 2021
Abakhan Fabrics, Hobby & Home CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Abakhan Fabrics, Hobby & Home

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Abakhan Fabrics, Hobby & Home Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Abakhan Fabrics, Hobby & Home IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Abakhan Fabrics, Hobby & Home digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Abakhan Fabrics, Hobby & Home Technographics
Abakhan Fabrics, Hobby & Home is a Retail organization based in United Kingdom, with around 387 employees and annual revenues of $53.0 million.
Abakhan Fabrics, Hobby & Home operates a diverse technology stack with applications such as PayPal Braintree, Forms/Email Based ATS and Zendesk Chat, covering areas like Payment Processing, Applicant Tracking System and Chatbots and Conversational AI.
Abakhan Fabrics, Hobby & Home has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as PayPal, In-House Applications and Zendesk.
Abakhan Fabrics, Hobby & Home recently adopted applications including BrightHR in 2022, BrightHR Payroll in 2022 and Adobe Commerce (ex Magento) in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Abakhan Fabrics, Hobby & Home’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Abakhan Fabrics, Hobby & Home’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Abakhan Fabrics, Hobby & Home technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.