Vienna, 22182, VA,
United States
Middelburg Technographics
Middelburg Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Middelburg and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 55 Middelburg employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Middelburg has purchased the following applications: Entrata Leasing Suite for Lease Management in 2017, Microsoft 365 for Collaboration in 2017, Postmark for Transactional Email in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Middelburg is running and its propensity to invest more and deepen its relationship with Entrata , Microsoft , ActiveCampaign or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Middelburg revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Middelburg intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Middelburg Tech Stack and Enterprise Applications
Middelburg ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Entrata | Legacy | Entrata Leasing Suite | Lease Management | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017 Middelburg implemented Entrata Leasing Suite for Lease Management. The deployment centralized online leasing, property accounting, utility billing, pricing, payment processing, marketing, and resident technology into a single Entrata platform to support the companys US real estate operations.
Entrata Leasing Suite was configured to support online leasing workflows, applicant screening and lease execution, rent and fee posting within accounting ledgers, utility billing modules, dynamic pricing controls, payment acceptance, and resident portal functionality. The configuration consolidated leasing and resident-facing technology with back-office accounting capabilities, enabling property teams to manage the end-to-end tenant lifecycle from application through payments within Entrata Leasing Suite.
Operational coverage included Middelburgs property management, leasing, marketing, and accounting functions, aligning process steps and data models on one platform. Governance emphasized platform-level configuration and role-based access across leasing, accounting, and resident services, with Entrata Leasing Suite serving as the centralized system of record for tenant interactions and financial records.
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Middelburg Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Middelburg implemented Microsoft 365 to provide Collaboration capabilities across the company. Microsoft 365 is surfaced on the company website, indicating active use of the cloud-hosted suite for core communication and document workflows, and the deployment leverages Microsoft 365 services such as Exchange Online, Microsoft Teams, SharePoint Online and OneDrive for file collaboration and messaging.
The deployment was organized as a centrally managed Microsoft 365 tenant with role-based user provisioning and identity controls appropriate for a 55 person construction and real estate firm. Functional modules implemented include Exchange Online for enterprise email, Teams for meetings and persistent chat, SharePoint Online and OneDrive for project file management and document libraries, and the Office applications for desktop productivity. Operational coverage focused on project coordination, office administration, and client communications, with governance applied to access permissions, document sharing policies, and retention configuration to align Collaboration workflows with organizational controls.
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Middelburg PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ActiveCampaign | Legacy | Postmark | Transactional Email | PaaS | n/a | 2017 | 2017 |
In 2017 Middelburg implemented Postmark on its public website to handle site-triggered messaging and receipts. The deployment designated Postmark as the platform for Transactional Email, centralizing confirmation emails and notification flows emitted by web forms and customer interactions. Middelburg is a Construction and Real Estate company with 55 employees in the United States, and the effort focused on web-originated communications rather than broad marketing outreach.
The technical implementation used Postmark’s API and SMTP endpoints to send templated messages from the website, with template management, sender authentication, bounce handling, and event webhooks configured inside Postmark. Operational capabilities emphasized template version control, administrative key governance, and delivery event capture to support operational visibility into sent messages. The Postmark deployment oriented the company’s website-driven customer communications toward reliable transactional delivery and centralized message administration.
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Transactional Email | PaaS |
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2021 | 2021 |
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Middelburg IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Middelburg
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Middelburg Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||