Seattle, 98101, WA,
United States
Mixpo Technographics
Mixpo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Mixpo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 130 Mixpo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mixpo has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2012, Google Workspace (Formerly Google G-Suite) for Collaboration in 2020, Crazy Egg for Marketing Analytics in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mixpo is running and its propensity to invest more and deepen its relationship with Intuit , Google , Crazy Egg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mixpo revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mixpo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Mixpo Tech Stack and Enterprise Applications
Mixpo ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2012 | 2012 |
In 2012, Mixpo implemented Intuit Quickbooks Enterprise as its ERP Financial system to centralize accounting and financial management for a 130 employee professional services firm based in the United States. The deployment established Intuit Quickbooks Enterprise as the primary application for core finance functions, positioning the system to support transactional accounting and period close activities across the organization.
Configuration emphasized core financial modules consistent with ERP Financial capabilities, including general ledger setup, accounts payable, accounts receivable, payroll integration workflows, and financial reporting structures. Implementation work focused on chart of accounts design, role based access controls for finance and accounting users, and automated bookkeeping processes to support month end and operational cash management.
Operational coverage centered on the finance and accounting function with downstream usage by HR for payroll processing and by operations for cost tracking, aligning internal hiring with the platform by preferring candidates with experience using QuickBooks. The use of Intuit Quickbooks Enterprise is described as the company wide ERP Financial backbone rather than a point tool, consolidating transaction processing and financial reporting within a single application environment.
Governance changes included formalizing approval workflows, instituting user permission tiers within Intuit Quickbooks Enterprise, and standardizing reconciliation procedures to match the application configuration. The implementation narrative reflects a practical, finance led rollout with attention to bookkeeping automation, permissioned access, and hiring practices that favored existing QuickBooks skills.
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Mixpo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020 Mixpo implemented Google Workspace (Formerly Google G-Suite) as its enterprise Collaboration platform. The deployment established Google Workspace (Formerly Google G-Suite) as the primary productivity and communications layer for corporate email, calendaring, real time document collaboration, cloud file storage, and video conferencing.
Configuration centered on a single Google Workspace tenancy managed through the Google Admin console, with standard module adoption including Gmail, Calendar, Drive, Docs, Sheets, Slides, and Meet. The implementation aligned Collaboration functionality with Mixpo business functions for content creation, client communications, and internal project coordination, reflecting capabilities typical of the Collaboration category.
Operational scope covered the company workforce of roughly 130 employees across professional services, product, operations, and sales teams. Governance was provisioned via centralized administrative controls, user provisioning workflows, group based access controls, and platform native data protection and retention controls to support consistent policy enforcement and account lifecycle management.
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Mixpo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Crazy Egg | Legacy | Crazy Egg | Marketing Analytics | CRM | n/a | 2021 | 2021 |
In 2021 Mixpo implemented Crazy Egg as a Marketing Analytics solution on its public website. The deployment of Crazy Egg captures behavioral data through heatmaps, scrollmaps, click segmentation, and session recordings to support web analytics and digital experience analysis for marketing and product workflows. Crazy Egg is configured to run page-level snapshots and recording sessions across core landing pages to surface user engagement patterns and conversion friction points.
Operationally the implementation is executed via the Crazy Egg tracking snippet embedded on site pages and managed by Mixpo's marketing and product stakeholders. Governance centers on marketing owning snapshot schedules and tag configuration while product and web teams consume recordings and heatmap outputs for UX optimization, with shared access to Crazy Egg dashboards for cross-functional analysis. The narrative links Mixpo, Crazy Egg, and the Marketing Analytics category to describe how the application is used to instrument Mixpo's website and inform marketing and product decision making.
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Mixpo ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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IT Service Management | ITSM |
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2018 | 2018 |
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Mixpo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2007 | 2007 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Mixpo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| President , Chief Executive Officer | CXO | Finance | ||||
| CTO | CXO | Finance | ||||
| VP, Finance | VP | Finance | ||||
| VP, Sales and Business Development | VP | Sales |
Apps Being Evaluated by Mixpo Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||