Bristol, BS2 8PE,
United Kingdom
Modern Media Technographics
Modern Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Modern Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 12 Modern Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Modern Media has purchased the following applications: Workable ATS for Applicant Tracking System in 2021, Drift AI Chatbot for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Modern Media is running and its propensity to invest more and deepen its relationship with Workable , Drift , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Modern Media revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Modern Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Modern Media Tech Stack and Enterprise Applications
Modern Media HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workable | Legacy | Workable ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, Modern Media deployed Workable ATS on its website. Modern Media implemented Workable ATS, an Applicant Tracking System, to centralize recruiting for the 12-person professional services firm and to surface job postings and candidate intake directly through its public careers pages.
The deployment is web-embedded and configured to support core Applicant Tracking System capabilities including job posting, candidate sourcing and tracking, interview scheduling, and collaborative hiring notes. Operational ownership rests with hiring managers and the internal recruiting function, covering end-to-end recruitment workflows from requisition to shortlist, and the configuration focuses on website-driven applicant capture rather than announced third-party integrations.
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Modern Media AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Modern Media implemented Drift AI Chatbot on its United Kingdom website. The Drift AI Chatbot provides Chatbots and Conversational AI capabilities to support website customer engagement and lead qualification, aligning marketing and sales touchpoints for inbound inquiries. Modern Media is a professional services firm with a compact team, and the deployment is focused on front-end engagement rather than internal ERP or back-office automation.
The implementation configures conversational workflows, automated qualification prompts, and rule-based routing for captured leads, leveraging common Chatbots and Conversational AI functional modules such as intent detection, scripted flows, and contextual response handling. Drift AI Chatbot is used to present targeted messages to visitors, capture contact information through conversational forms, and escalate higher-value conversations for human follow-up.
Operational ownership resides with Modern Media's marketing and sales functions, who manage conversation flows, content tuning, and routing rules through the vendor administration interface, iterating as visitor behavior changes. The deployment scope is the corporate website in the United Kingdom, with configuration emphasis on inbound lead capture, conversational qualification, and handoff to sales for subsequent engagement.
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Modern Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021 Modern Media implemented Google Workspace (Formerly Google G-Suite) to centralize communication and document collaboration. The deployment addresses Modern Media's Collaboration requirements across its 12‑employee professional services firm in the United Kingdom and the site indicates active use of Google Workspace on the company website. Google Workspace (Formerly Google G-Suite) is positioned as the primary cloud productivity layer for email, file storage, real time document editing, and calendar scheduling.
The implementation leverages core Google Workspace modules such as Gmail, Google Drive, Google Docs, Google Calendar and Google Meet to support synchronous meetings, asynchronous collaboration, document version control, and shared scheduling. Administration is handled through the Google Admin Console for domain management, user provisioning and basic access controls consistent with small business deployments. The configuration emphasizes cloud-native collaboration features and integrated file sharing to streamline project delivery and internal reviews.
Operational coverage is company wide, supporting client services, marketing and internal operations with Google Workspace driving email routing, collaborative content creation and team coordination. Governance is structured around centralized admin accounts, account lifecycle procedures and standard sharing policies to control external access and protect client material. Modern Media Google Workspace Collaboration supports both internal collaboration and client-facing content workflows while keeping operational complexity proportionate to a 12‑person organization.
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Modern Media Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2021 | 2021 |
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Modern Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2010 | 2011 |
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Modern Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Modern Media CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Modern Media
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Modern Media Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-03-05 | Modern Media | Evaluated | Oracle | Oracle Cloud HCM | Core HR | HCM |