Miami, 33181, FL,
United States
Modloft Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Modloft and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Modloft employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Modloft has purchased the following applications: Microsoft 365 for Collaboration in 2018, Firework Video Commerce for eCommerce in 2005, CallRail Call Tracking for Call Tracking and Recording in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Modloft is running and its propensity to invest more and deepen its relationship with Microsoft , Firework , Yotpo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Modloft revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Modloft intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Modloft deployed Microsoft 365 to establish a cloud-first Collaboration foundation across its United States manufacturing and corporate operations. The deployment aligned Microsoft 365 with core business functions, positioning Microsoft 365 as the primary Collaboration platform for email, team communication, document co-authoring, and file synchronization for approximately 50 employees.
The implementation centered on Microsoft 365 services including Exchange Online for mail, Microsoft Teams for real time collaboration and meetings, SharePoint Online for intranet and document management, and OneDrive for personal file sync and backup. Identity and access were handled through the Microsoft 365 identity stack to enable centralized user provisioning and single sign on, and the configuration emphasized mailbox and document libraries, Teams workspaces, and device aware file access consistent with Collaboration category capabilities.
Operational governance was scoped for a single Microsoft 365 tenant, with tenant level administrative controls, role based access assignments, and content governance features such as retention and sharing controls to manage corporate information flows. Public site source references indicate Microsoft 365 is in active use on the company website, and the implementation focuses on unifying communication, content collaboration, and basic endpoint synchronization across Modloft, reflecting a small enterprise Collaboration deployment pattern.
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Firework | Legacy | Firework Video Commerce | eCommerce | eCommerce | n/a | 2005 | 2005 |
In 2005, Modloft implemented Firework Video Commerce on their website. Firework Video Commerce is deployed as a front-end video commerce module that delivers shoppable video and short-form visual merchandising across product pages and promotional placements, aligning with the eCommerce category. The implementation includes client-side embedding, content playback, product tagging, and mobile-responsive video experiences to support online merchandising and customer engagement.
Operational ownership sits with Modloft’s eCommerce and marketing teams, who manage creative asset uploads, tagging workflows, and content scheduling within the Firework Video Commerce interface. The rollout focuses on web storefront touchpoints and is configured to surface shoppable moments tied to Modloft product SKUs, influencing merchandising, marketing, and digital commerce operations. Governance centers on editorial review and tagging standards to ensure consistent product attribution and a uniform customer experience across the site.
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Product Review Management | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CallRail | Legacy | CallRail Call Tracking | Call Tracking and Recording | CRM | n/a | 2019 | 2019 |
In 2019, Modloft implemented CallRail Call Tracking on its website to provide Call Tracking and Recording for marketing and sales lead attribution. The CallRail Call Tracking deployment was web-facing and instrumented to capture inbound phone interactions, record calls, and associate call sessions with digital touch points, leveraging number pool provisioning and session-level metadata common to the Call Tracking and Recording category.
Operationally the deployment covers Modloft's United States website and is used by marketing and sales teams to centralize inbound call handling and attribution. Configuration work focused on embedding the CallRail Call Tracking script and provisioning tracking numbers, and governance emphasized standardized call tagging and recording policies to align recorded call records with existing lead management and review workflows.
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Customer Support | CRM |
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2012 | 2012 |
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Customer Support | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2019 | 2019 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Supplier Relationship Management | Procurement |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2011 | 2011 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs), Archive as a Service (AaaS) | CyberSecurity |
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2021 | 2021 |
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