Newburgh, 12550, NY,
United States
Morehead Honda Technographics
Morehead Honda Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Morehead Honda and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Morehead Honda employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Morehead Honda has purchased the following applications: DealerBuilt DMS for Dealership Management in 2020, CarNow MessageNow for Chatbots and Conversational AI in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Morehead Honda is running and its propensity to invest more and deepen its relationship with DealerBuilt , CarNow , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Morehead Honda revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Morehead Honda intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Morehead Honda Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| DealerBuilt | Legacy | DealerBuilt DMS | Dealership Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, Morehead Honda implemented DealerBuilt DMS to centralize core Dealership Management functions across its Newburgh, NY operations. DealerBuilt DMS was deployed as the primary system to manage parts counter workflows, inventory control, warranty processing and purchase order handling for the dealership.
DealerBuilt DMS configuration focused on parts and service modules, including daily stock receiving, special order processing, inventory adjustments, warranty claims processing and parts counter fulfillment. The application supported operational tasks such as cutting keys, shipping of core returns and warranty callbacks, and processing customer and wholesale parts orders, reflecting typical Dealership Management functional coverage.
Operationally the DealerBuilt DMS was used alongside vendor catalogs and point tools, with staff demonstrating proficiency on the Honda IN catalog while executing daily tasks in DealerBuilt DMS. Wholesale order processing was operationally coordinated with CCC software, creating a transactional linkage between DealerBuilt DMS workflows and CCC for wholesale order fulfillment and related documentation.
Governance centered on standardizing parts counter procedures and inventory reconciliation, with the system shaping daily workflows for technicians, parts staff and service advisors. Configuration emphasized role-aligned access and transaction flows for the parts department, aligning Dealership Management functions to the dealership business processes without external implementation partner references.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CarNow | Legacy | CarNow MessageNow | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
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Video Editing | Content Management |
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2024 | 2024 |
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Web Content Management | Content Management |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Automotive Dealership CRM | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Application Performance Management | ITSM |
|
2016 | 2016 |
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Application Performance Management | ITSM |
|
2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Morehead Honda
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Morehead Honda Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||