Detroit, 48213, MI,
United States
Motor City Electric Technographics
Motor City Electric Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Motor City Electric and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 420 Motor City Electric employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Motor City Electric has purchased the following applications: Microsoft 365 for Collaboration in 2020, Hotjar for Customer Experience in 2018, Esri Arcgis for Geographic Information System in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Motor City Electric is running and its propensity to invest more and deepen its relationship with Microsoft , Contentsquare , Esri or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Motor City Electric revenues, which have grown to $331.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Motor City Electric intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Motor City Electric Tech Stack and Enterprise Applications
Motor City Electric Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Motor City Electric implemented Microsoft 365 for Collaboration. The deployment established a cloud-first, tenant-based collaboration platform intended to support corporate communications and document collaboration across the organization.
Microsoft 365 was configured to deliver core Collaboration capabilities including Exchange Online for email, Microsoft Teams for chat and meetings, SharePoint Online for team sites and document libraries, and OneDrive for personal file storage. Configuration emphasis included real-time document co-authoring, Teams channels for project-level communications, and SharePoint document management with versioning and metadata to support project workflows.
Architecturally the implementation used a single cloud tenant with centralized identity and access controls to manage user provisioning and role-based permissions. Administrative controls were applied to govern Teams and SharePoint site creation, storage policies and retention settings to align collaboration tooling with IT operations and business needs.
Governance and operational rollout focused on centralized administration, site lifecycle and Teams provisioning policies, and alignment with business functions such as project management and corporate operations. Microsoft 365 is cited on the company website as the chosen Collaboration platform, and Microsoft 365 is the primary collaboration application referenced for Motor City Electric.
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Motor City Electric CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Motor City Electric implemented Hotjar on its public website to capture qualitative web behavior and support Customer Experience initiatives. The deployment used client-side JavaScript instrumentation to collect session-level interaction data and visual heatmap events across key site pages. Hotjar was configured to enable session recordings, heatmaps, conversion funnel tracking, form analysis, and on-page feedback widgets, aligning with standard Customer Experience telemetry and qualitative analytics workflows. Configuration included page-level targeting, sampling controls, and consent-aware tracking settings to limit data collection to defined site areas. Operational ownership was assigned to digital marketing and user experience teams, with role-based access controls and anonymization applied to recordings. Rollout scope focused on the corporate website rather than internal applications, delivering structured qualitative feedback for UX and conversion evaluation.
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Motor City Electric PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Esri | Legacy | Esri Arcgis | Geographic Information System | PLM and Engineering | n/a | 2019 | 2019 |
Motor City Electric implemented Esri Arcgis in 2019 as a centralized Geographic Information System to digitalize field surveying, routing, and construction location workflows across its utilities operations. The deployment positioned Esri Arcgis as the primary mapping and spatial analysis platform for Utilities, Joint Use, and Engineering departments and for field crews using mobile Collector maps.
The implementation included ArcGIS Desktop Suite for authoring, ArcGIS Online and ArcGIS Enterprise for hosting and web services, and ArcGIS Web Builder and Collector app for creating web applications and field mapping experiences. Configurations emphasized map authoring, custom pop ups, smart fields, dashboards and analysis widgets, and the authoring and publishing of ArcGIS services to support surveying, pole location updates, and routing use cases.
Operational integration was centered on a SQL Server backed spatial data store to support automated imports from permit and PDF sources and to improve performance and productivity through workflow scripting. The program also leveraged JSON, Python, and JavaScript skills for data transformation, web app customization, and Collector app enhancements to enable field crews and analysts to capture and consume spatial data.
Governance and rollout responsibilities were structured around coordinated communication with Utilities and Joint Use stakeholders, with GIS development ownership focused on designing paperless workflows and building ArcGIS Web Applications for analysts and utility customers. The stated objectives included transitioning teams to a paperless workflow and streamlining and automating data imports, with implementation activities covering map maintenance, feature updates, and ongoing enhancement of Esri Arcgis capabilities.
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Motor City Electric PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
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Motor City Electric IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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|
|
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Content Delivery Network | IaaS |
|
2023 | 2023 |
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Motor City Electric CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Motor City Electric
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Motor City Electric Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2026-05-26 | Motor City Electric | Evaluated | Computer Guidance | eCMS Cloud Construction ERP | Construction ERP | ERP Services and Operations |