Mr Puffs Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mr Puffs and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Mr Puffs employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mr Puffs has purchased the following applications: Visa Authorize.Net for Payment Processing in 2023, Codebase Digibanc for Digital Banking in 2018, Hubspot Live Chat for Chatbots and Conversational AI in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mr Puffs is running and its propensity to invest more and deepen its relationship with Visa , PayPal , Codebase Technologies or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mr Puffs revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mr Puffs intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2023 | 2023 |
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Payment Processing | ERP Financial Management |
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2024 | 2024 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Codebase Technologies | Legacy | Codebase Digibanc | Digital Banking | ERP Services and Operations | n/a | 2018 | 2018 |
In 2018, Mr Puffs implemented Codebase Digibanc as its Digital Banking platform to centralize merchant accounts, payments routing, and treasury functions across its Canadian dessert chain. Codebase Digibanc was deployed as a centralized banking and payments layer to support franchise rollouts and corporate finance controls for a 500 employee, multi site organization.
The implementation focused on core Digital Banking capabilities including account management for merchant stores, payment processing and settlement, transaction reconciliation, and API based connectivity for point of sale and loyalty systems. Configuration work emphasized secure transaction flows, reporting for franchise finance, and automated settlement cycles consistent with typical digital banking workflows.
Codebase Digibanc was integrated with the customer point of sale and loyalty ecosystem, specifically Cluster POS as part of the POS and loyalty stack, to coordinate payment capture and promotional flows. The environment also operated alongside DataCandy driven loyalty initiatives, with a DataCandy case study noting Cluster plus DataCandy integration produced a 317% increase in loyalty sign ups and 68% growth in member sales during a promotion period in 2024, reflecting how the payments and loyalty layers interact operationally.
Operational governance centralized payments ownership in corporate finance and franchise operations, with API driven onboarding for new store locations and standardized reconciliation processes to support rollouts. Implementation choices prioritized modular Digital Banking interfaces and transaction level auditability to support ongoing franchise expansion and integrated promotional campaigns.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2010 | 2010 |
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Web Content Management | Content Management |
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2016 | 2016 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2024 | 2024 |
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Digital Advertising Platform | CRM |
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2024 | 2024 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2024 | 2024 |
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Tag Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2024 | 2024 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2024 | 2024 |
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Transactional Email | PaaS |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2005 | 2005 |
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Cloud Storage | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2015 | 2015 |
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Domain Name System (DNS) | IaaS |
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2024 | 2024 |
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Network Data Intelligence | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2022 | 2022 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2016 | 2016 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2023 | 2023 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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