Tampa, 33606, FL,
United States
MTD Marketing Technographics
MTD Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by MTD Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 MTD Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that MTD Marketing has purchased the following applications: FreshBooks for ERP Financial in 2018, Zoho SalesIQ for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems MTD Marketing is running and its propensity to invest more and deepen its relationship with FreshBooks , Zoho Corp. , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing MTD Marketing revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for MTD Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
MTD Marketing Tech Stack and Enterprise Applications
MTD Marketing ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreshBooks | Legacy | FreshBooks | ERP Financial | ERP | n/a | 2018 | 2018 |
In 2018, MTD Marketing implemented FreshBooks as its cloud accounting application. MTD Marketing uses FreshBooks on their website and positions FreshBooks as its ERP Financial solution to manage client billing and core bookkeeping for a 20 person professional services firm.
The deployment reflects a small business SaaS architecture, with FreshBooks providing invoicing, accounts receivable, expense tracking, time tracking, and basic financial reporting modules consistent with the ERP Financial category. Operational scope centers on finance and client billing functions, where standardized billing and client invoicing workflows were configured and instrumented through the FreshBooks web interface to support ongoing revenue administration.
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MTD Marketing AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, MTD Marketing deployed Zoho SalesIQ on its website. The deployment uses Zoho SalesIQ as a Chatbots and Conversational AI solution, delivered as a cloud hosted SaaS widget embedded via site script to provide live chat and automated conversational workflows. The implementation is scoped to a 20 person professional services firm and is operated by marketing and client engagement teams to manage inbound web traffic.
Configuration centers on Zoho SalesIQ modules such as live chat, AI driven bot flows for initial qualification, visitor tracking and chat analytics, with chat transcripts and tagging to support follow up. Operational controls include role based access for marketing staff and client services, chat routing to named agents, and scripted responses to standard inquiries, enabling structured handoffs between automated bot conversations and human agents. The full Zoho SalesIQ implementation on the MTD Marketing website establishes a persistent conversational layer for lead capture and visitor engagement consistent with Chatbots and Conversational AI functional workflows.
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MTD Marketing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, MTD Marketing implemented Google Workspace (Formerly Google G-Suite) for Collaboration. The deployment provides company email, cloud document collaboration and calendaring for the 20 employee professional services firm based in the United States. Google Workspace (Formerly Google G-Suite) is surfaced on the company website, indicating the use of Google-managed domain identity for corporate addresses and public contact points.
Configuration focuses on core Collaboration modules including Gmail, Google Drive, Google Docs, Sheets, Slides and Google Calendar, administered through the Google Workspace admin console with centralized user account provisioning and role-based access controls. Governance practices align with small company operations and include domain management, sharing and access controls, and basic retention settings to support sales, project delivery and operations workflows, all delivered as a cloud-native SaaS collaboration platform accessible via browser and mobile clients.
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MTD Marketing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2001 | 2001 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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MTD Marketing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at MTD Marketing
Apps Being Evaluated by MTD Marketing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||