Rugby, CV23 8YL,
United Kingdom
Mulberry Homes Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Mulberry Homes and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 54 Mulberry Homes employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Mulberry Homes has purchased the following applications: COINS ERP for Construction ERP in 2019, Microsoft 365 for Collaboration in 2022, COINS CRM for Construction CRM in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Mulberry Homes is running and its propensity to invest more and deepen its relationship with COINS Global , Microsoft , Spotler or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Mulberry Homes revenues, which have grown to $98.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Mulberry Homes intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| COINS Global | Legacy | COINS ERP | Construction ERP | ERP Services and Operations | n/a | 2019 | 2019 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2022 | 2022 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| COINS Global | Legacy | COINS CRM | Construction CRM | CRM | n/a | 2019 | 2019 |
In 2019 Mulberry Homes implemented COINS CRM as part of a broader COINS Global solution set, initiating a Construction CRM deployment to support house sales, customer care and site operations. The COINS CRM implementation was bundled with other COINS modules including Financials, Procurement, Subcontract Management, Construction, CVR, House Sales CRM, Customer Care and COINS Mobile to create a unified application footprint across the organisation.
Configuration focused on core Construction CRM capabilities, with House Sales CRM and Customer Care configured for sales pipeline management and post‑sale case handling, Financials and Procurement configured for project costing and purchase control, and Subcontract Management and Construction configured for contract and site administration. COINS Mobile was enabled to extend field data capture and mobile case updates, while CVR and Financials provided the back office ledgers and cost visibility required for construction operations.
Operational coverage included both Mulberry Homes and Mulberry Developments across Northamptonshire and the wider Midlands, with an initial implementation phase running as a small pilot of five concurrent users. The deployment expanded in a second phase to circa 26 concurrent users, 46 named users and 8 mobile users, extending the system across sales, customer service, finance, procurement and site teams.
Rollout governance followed a phased expansion model, moving from a limited implementation to additional modules and broader user counts to support business growth. COINS CRM remained the central sales and customer engagement application within the COINS suite, aligning CRM workflows with procurement, subcontract and financial processes to standardise operational workflows and data flows across the business.
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Marketing Automation | CRM |
|
2019 | 2019 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Transactional Email | PaaS |
|
2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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