San Francisco, 94108, CA,
United States
NinthDecimal, Inc Technographics
NinthDecimal, Inc Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by NinthDecimal, Inc and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 NinthDecimal, Inc employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that NinthDecimal, Inc has purchased the following applications: MicroStrategy ONE Analytics for Analytics and BI in 2014, Microsoft 365 for Collaboration in 2021, Hubspot CRM for CRM in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems NinthDecimal, Inc is running and its propensity to invest more and deepen its relationship with MicroStrategy , Microsoft , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing NinthDecimal, Inc revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for NinthDecimal, Inc intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
NinthDecimal, Inc Tech Stack and Enterprise Applications
NinthDecimal, Inc Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MicroStrategy | Legacy | MicroStrategy ONE Analytics | Analytics and BI | Analytics and BI | n/a | 2014 | 2018 |
In 2014, NinthDecimal, Inc deployed MicroStrategy ONE Analytics as its Analytics and BI platform to support campaign analytics and revenue optimization. The implementation targeted advertising operations and analytics teams, establishing MicroStrategy ONE Analytics as the central environment for analyzing campaign inventory, targeting and parameter configurations.
MicroStrategy ONE Analytics was configured to deliver interactive dashboards, scheduled reports and self-service ad hoc analysis, enabling ongoing interrogation of inventory yield and targeting criteria. The deployment emphasized data visualization, aggregated scorecards and query-driven exploration consistent with Analytics and BI functional workflows, with datasets modeled to reflect campaign, audience and performance dimensions.
The solution was connected to campaign data feeds and measurement sources to provide a continuous view of ad performance across the organization, supporting ad operations, revenue management and analytics functions. Governance centered on recurring analytic reviews and parameter adjustment cycles, and the platform was used continually to optimize ad performance, improve yield and maximize company revenue.
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NinthDecimal, Inc Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021, NinthDecimal, Inc implemented Microsoft 365 to standardize Collaboration across the organization. The company website references Microsoft 365, indicating active use of Microsoft 365 in corporate collaboration and hosted content workflows.
The Microsoft 365 deployment focuses on core Collaboration capabilities, including cloud email and calendaring, team chat and meetings, document libraries and content management, and personal file storage with co authoring. Configuration work centers on tenant provisioning, user licensing, and workspace provisioning to support day to day collaboration workflows and content lifecycle management.
Operational coverage spans corporate teams and business functions that rely on shared content and internal communications. Governance is oriented around centralized account and access management using Microsoft 365 identity services, aligning Microsoft 365 with Collaboration business functions such as document collaboration, internal communications, and cross team coordination.
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NinthDecimal, Inc CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2021 | 2021 |
In 2021, NinthDecimal, Inc implemented Hubspot CRM to centralize contact management and web lead capture for its Media business. The Hubspot CRM instance is instrumented on NinthDecimal's website to capture form submissions, track visitor behavior, and create unified contact and company records that feed marketing and sales workflows.
The implementation focuses on core CRM capabilities, including contact and company records, lead capture from web forms, sales pipeline management, marketing automation and activity tracking, aligned to the needs of a 120 employee organization. Operational ownership sits with marketing and sales, with governance controls for data hygiene, role based access to records and standardized lead routing and scoring; the Hubspot CRM deployment was rolled out to consolidate inbound web leads and operationalize follow up across customer facing teams.
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Customer Experience | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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NinthDecimal, Inc ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2021 | 2021 |
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NinthDecimal, Inc PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2021 | 2021 |
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NinthDecimal, Inc IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at NinthDecimal, Inc
| First Name | Last Name | Title | Function | Department | Phone | |
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| SVP, Product and Data Strategy | VP | IT | ||||
| Director, Data Operations | Director | IT | ||||
| IT Manager | Manager | IT |
Apps Being Evaluated by NinthDecimal, Inc Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||