Nutrafix Brazil Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Nutrafix Brazil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Nutrafix Brazil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Nutrafix Brazil has purchased the following applications: RedTrack Platform for Marketing Analytics in 2024, Amazon CloudFront for Content Delivery Network in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Nutrafix Brazil is running and its propensity to invest more and deepen its relationship with RedTrack , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Nutrafix Brazil revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Nutrafix Brazil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RedTrack | Legacy | RedTrack Platform | Marketing Analytics | CRM | n/a | 2024 | 2024 |
In 2024, Nutrafix Brazil implemented RedTrack Platform to unify ad tracking, attribution and automation for its direct-response nutraceutical campaigns. The RedTrack Platform functions as the company’s Marketing Analytics layer supporting marketing and advertising operations in Brazil, with an explicit focus on improving visibility across paid and partner channels.
Implementation concentrated on RedTrack Platform capabilities for campaign-level tracking, attribution workflows, A/B testing and automation orchestration. Configuration work included standardized campaign tagging, conversion tracking and attribution model setup, plus A/B test configuration for creative and funnel experiments, aligned with direct-response campaign cadence.
Operational coverage encompassed marketing and advertising teams in Brazil, integrating tracking and attribution across paid channels and partner networks to centralize measurement. The deployment unified click and conversion signals into a common reporting surface, enabling centralized campaign management and cross-channel campaign visibility.
Governance changes leaned on standardized tagging, automated attribution rules and defined A/B test governance to streamline campaign operations and reduce manual reconciliation. The vendor case study reports a 21.3% increase in ROI and notes streamlined campaign management through RedTrack’s tracking, A/B testing and automation features.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon CloudFront | Content Delivery Network | IaaS | n/a | 2024 | 2024 |
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