Office Choice
2/99 Coventry St, Southbank,
Melbourne, 3006, VIC,
Australia
Melbourne, 3006, VIC,
Australia
61 13 0036-0213
Retail
Office Choice Technographics
Office Choice Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Office Choice and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 110 Office Choice employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Office Choice has purchased the following applications: Pronto XI ERP for ERP Financial in 2018, Pronto POS for Point Of Sale in 2016, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Office Choice is running and its propensity to invest more and deepen its relationship with Pronto Software , Microsoft , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Office Choice revenues, which have grown to $11.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Office Choice intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Office Choice Tech Stack and Enterprise Applications
Office Choice ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pronto Software | Legacy | Pronto XI ERP | ERP Financial | ERP | ABT Group | 2018 | 2018 |
In 2018, Office Choice implemented Pronto XI ERP. The 2018 deployment targeted ERP Financial capabilities and was delivered with ABT Group to support purchasing and inventory operations across Office Choice's four regional sites in NSW and Victoria.
Pronto XI ERP was configured to address procurement, stock ordering, inventory management, purchasing records, and core financial controls consistent with ERP Financial functionality. The implementation emphasized modules for purchase order management, inventory control, supplier liaison workflows, and administrative record keeping, while daily ordering and analysis workflows continued to leverage high level Microsoft Excel skills among operational staff.
The deployment covered operational workflows used by Procurement and Administration Officers, branch managers, and retail site staff across regional NSW and Victoria, concentrating on stock availability, timely deliveries, and centralized purchasing records. ABT Group managed the rollout and configuration workstreams, aligning Pronto XI ERP processes with existing branch purchasing responsibilities and multi-site inventory coordination.
Governance focused on standardizing purchasing and inventory procedures and on role-based access for purchasing and administrative functions, reflecting the job requirements that list Pronto ERP experience as a strong advantage. Training and operational onboarding centered on enabling staff to execute ordering, supplier liaison, and inventory monitoring through Pronto XI ERP and complementary Excel-driven analysis.
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Office Choice ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pronto Software | Legacy | Pronto POS | Point Of Sale | ERP Services and Operations | ABT Group | 2016 | 2016 |
In 2016 Office Choice Australia, working with reseller ABT Group, implemented Pronto POS as part of a national roll-out of the Pronto Xi enterprise software across its Dealer Group. The deployment delivered Pronto POS Point Of Sale functionality alongside a centrally governed Pronto Xi platform that was provisioned for more than 130 dealers across Australia, covering a mix of B2B warehouse operations and retail shop front environments.
Pronto POS was configured as the front-end checkout and customer interaction module, implemented together with Sales Orders, Inventory, Purchasing, Financials and Supplier Catalogue modules within Pronto Xi. The implementation preserved concurrent user pricing and included configuration to automate order processing workflows and dispatch routines, and several dealers signaled intent to add CRM functionality from the same Pronto Xi suite.
The solution was delivered as a unified Pronto Xi architecture with the Commerce Vision eCommerce system integrated into the ERP, enabling web orders to flow into order processing and POS workflows. ABT Group provided the reseller total solution which included support, consulting, development and hosting services, and the technical approach emphasized a single integrated data model to improve inventory visibility and order accuracy across the Dealer Group.
ABT Group established a repeatable cutover methodology for rolling out sites, and Office Choice used head office training delivered by ABT to implement a train the trainer model for dealers. Implementation governance centered on standardized configuration templates and a controlled go-live process which dealers reported as straightforward, with staff adoption noted as faster than expected.
Dealers reported explicit operational benefits from the Pronto Xi deployment, including efficiencies in processing and dispatching stationery orders, improved access to decision-critical information, easier point of sale transactions and visible supply chain improvements and order accuracy. Office Choice discontinued further development of its internally developed ChoiceBMS in favor of Pronto Xi, and feedback from dealers has been strongly positive with several planning additional module adoption.
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Office Choice Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
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Office Choice SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Supply Chain Management | SCM |
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2016 | 2016 |
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Office Choice CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2017 | 2017 |
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Office Choice ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2021 | 2021 |
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Office Choice PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2015 | 2015 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Office Choice IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Office Choice CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Office Choice
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Office Choice Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Office Choice IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Office Choice digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Office Choice Technographics
Office Choice is a Retail organization based in Australia,
with around 110 employees and annual revenues of $11.0 million.
Office Choice operates a diverse technology stack with applications such as
Pronto XI ERP, Pronto POS and Microsoft 365,
covering areas like ERP Financial, Point Of Sale and Collaboration.
Office Choice has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Pronto Software and Microsoft.
Office Choice recently adopted applications including
Amazon EC2 in 2022, Amazon CloudFront in 2022 and Adobe Commerce (ex Magento) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Office Choice’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Office Choice’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Office Choice technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.