Omnitracs, Inc.
717 N. Harwood Street Suite 1300,
Dallas, 75201, TX,
United States
Dallas, 75201, TX,
United States
1 214-880-0304
Professional Services
Omnitracs, Inc. Technographics
Omnitracs, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Omnitracs, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1100 Omnitracs, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Omnitracs, Inc. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2009, Salesforce Chat (formerly Salesforce Live Agent) for Chatbots and Conversational AI in 2017, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Omnitracs, Inc. is running and its propensity to invest more and deepen its relationship with Oracle , Salesforce , TeamSupport or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Omnitracs, Inc. revenues, which have grown to $371.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Omnitracs, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Omnitracs, Inc. Tech Stack and Enterprise Applications
Omnitracs, Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2009 | 2009 |
In 2009, Omnitracs, Inc. implemented Oracle NetSuite ERP to unify its ERP Financial management across corporate finance and accounting. The deployment centered on Oracle NetSuite ERP core financial modules, including general ledger, accounts payable, accounts receivable, financial close sequencing, and revenue recognition, and it supported order-to-cash and procure-to-pay workflows consistent with the ERP Financial category.
Configuration emphasized workflow automation for invoice approvals, period close orchestration, and standardized financial reporting within Oracle NetSuite ERP. Governance and process changes established centralized master data control, role based access for finance and accounting teams, and formalized month end controls, positioning Omnitracs, Inc. Oracle NetSuite ERP ERP Financial as the primary system of record for the companys financial operations.
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Omnitracs, Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Chat (formerly Salesforce Live Agent) | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Omnitracs, Inc. deployed Salesforce Chat (formerly Salesforce Live Agent) on its public website to deliver live agent support and real-time customer engagement. The implementation is an instance of Chatbots and Conversational AI and was configured to surface web chat widgets for customer-initiated conversations and agent-assisted sessions. The deployment focuses on customer service and presales inquiry workflows accessed through the corporate site.
Configuration work emphasized web chat widget embedding, routing rules tied to support queues, and session transcript capture to maintain conversational records. Functional capabilities implemented include real-time chat, pre-chat intake forms, templated responses, and transcript logging, reflecting standard Chatbots and Conversational AI workflows for agent routing and case initiation. Operational coverage is the public website, with governance centered on chat response workflows and transcript retention policies to support service operations.
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Chatbots and Conversational AI | AI-Powered Application |
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2018 | 2018 |
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Chatbots and Conversational AI | AI-Powered Application |
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2020 | 2020 |
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Omnitracs, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Omnitracs, Inc. implemented Microsoft 365 as its primary Collaboration platform. The deployment established a cloud-hosted Microsoft 365 tenant to centralize enterprise communication and productivity across the organization.
Microsoft 365 deployment included core Collaboration capabilities typical of the suite, notably Exchange Online for corporate email, SharePoint Online for document management and intranet content, OneDrive for personal file sync, and Microsoft Teams for persistent chat and meetings. Configuration work focused on mailbox provisioning, SharePoint site architecture, Teams channel design, and co-authoring controls to support professional services workflows.
The company uses Microsoft 365 on their website, indicating the platform is also leveraged for web-facing content or authentication links between public pages and corporate collaboration services. Operational coverage targeted internal departments and corporate functions, with tenant-level settings applied to standardize access and external sharing controls.
Governance centered on tenant administration, role based access control, and information governance policies for sharing and retention, implemented via Microsoft 365 admin configuration and policy templates. The implementation concentrated on standardizing collaboration tooling across Omnitracs to support coordinated delivery and internal coordination.
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Event Management | Collaboration |
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2018 | 2018 |
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Omnitracs, Inc. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2020 | 2020 |
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Omnitracs, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Account Based Marketing, Sales Engagement | CRM |
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2018 | 2018 |
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Call Tracking and Recording | CRM |
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2015 | 2015 |
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Customer Engagement, Sales Engagement | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Omnitracs, Inc. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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IT Service Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2020 | 2020 |
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Omnitracs, Inc. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Omnitracs, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Omnitracs, Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Omnitracs, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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CFO | CXO | Finance | |
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CTO | CXO | Finance | |
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VP Operations | VP | Operations | |
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Apps Being Evaluated by Omnitracs, Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Omnitracs, Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Omnitracs, Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Omnitracs, Inc. Technographics
Omnitracs, Inc. is a Professional Services organization based in United States,
with around 1100 employees and annual revenues of $371.0 million.
Omnitracs, Inc. operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Salesforce Chat (formerly Salesforce Live Agent) and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Omnitracs, Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Salesforce and Microsoft.
Omnitracs, Inc. recently adopted applications including
Zoominfo Platform in 2024, Salesforce Sales Cloud in 2021 and Okta Identity Cloud in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Omnitracs, Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Omnitracs, Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Omnitracs, Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.