Bucharest, n/a,
Romania
Opticleaner Romania Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Opticleaner Romania and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Opticleaner Romania employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Opticleaner Romania has purchased the following applications: PayPal Braintree for Payment Processing in 2020, KMK B2B E-Commerce for eCommerce in 2019, Google Tag Manager for Tag Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Opticleaner Romania is running and its propensity to invest more and deepen its relationship with PayPal , KMK , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Opticleaner Romania revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Opticleaner Romania intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| KMK | Legacy | KMK B2B E-Commerce | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Opticleaner Romania deployed KMK B2B E-Commerce to operate an international B2B and B2C ordering site. The KMK B2B E-Commerce eCommerce platform underpins dealer and distributor ordering and export sales from a Bucharest operations base, and B2B commerce usage is inferred from the presence of a trade dealer portal and wholesale ordering workflows. This configuration supports both direct consumer sales channels and account based wholesale ordering.
The implementation centers on category aligned capabilities such as product catalog management, tiered pricing and account specific ordering workflows, along with order capture and checkout processes common to eCommerce solutions. Role based access for dealer and distributor accounts, administrative storefront consoles, and export order configuration were applied to enable cross border ordering from a single platform. Configuration focused on supporting wholesale ordering flows and external user access rather than bespoke integrations.
Rollout and operational scope were managed from Opticleaner Romania's Bucharest base, extending system access to external dealers and distributors to operationalize online ordering channels. Governance emphasized centralized catalog and pricing controls and order approval workflows to align trade sales processes with online ordering. The KMK B2B E-Commerce deployment supported Opticleaner's expansion into global markets and online sales channels.
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eCommerce | eCommerce |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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