Panalpina
Eichstrasse 50,
Glattbrugg, 8152,
Switzerland
Glattbrugg, 8152,
Switzerland
41 44 829 4111
Distribution
Panalpina Technographics
Panalpina Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Panalpina and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15000 Panalpina employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Panalpina has purchased the following applications: SAP ERP ECC 6.0 for ERP Financial in 2014, ResNexus Booking for Reservation and Booking Management in 2017, Hubspot CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Panalpina is running and its propensity to invest more and deepen its relationship with SAP , MobileXpense , ResNexus or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Panalpina revenues, which have grown to $6.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Panalpina intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Panalpina Tech Stack and Enterprise Applications
Panalpina ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SAP | Legacy | SAP ERP ECC 6.0 | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Panalpina implemented SAP ERP ECC 6.0 as a global ERP Financial program. The rollout was steered as a multi-region initiative covering Europe, America and Asia, with explicit accountability for time, scope, budget and quality across the program.
The SAP ERP ECC 6.0 deployment concentrated on core finance capabilities expected in an ERP Financial solution, including general ledger, accounts payable, accounts receivable, asset accounting, chart of accounts harmonization and master data governance. Configuration work emphasized period end close workflows, intercompany accounting controls and financial reporting processes to standardize accounting operations across regions.
The program followed a five phase delivery model comprising Design, Build, Test, Deployment and Hyper-care, with structured deliverables at each phase. Project governance included formal risk and issue management, coordinated execution between internal and external teams across Europe, America and Asia, and a hyper-care phase to stabilize operations after deployment.
Operational scope focused on finance and accounting functions at corporate and regional sites, influencing close management, statutory reporting and financial control practices. SAP ERP ECC 6.0 was the central application driving these ERP Financial processes and governance across Panalpina's global finance organization.
|
|
|
|
|
Expense Management | ERP |
|
2014 | 2014 |
|
Panalpina ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ResNexus | Legacy | ResNexus Booking | Reservation and Booking Management | ERP Services and Operations | n/a | 2017 | 2017 |
In 2017, Panalpina implemented ResNexus Booking to support online reservation capabilities. ResNexus Booking is deployed on Panalpina's public website as a Reservation and Booking Management application, providing the primary customer facing booking engine for its distribution services. The implementation is explicitly surfaced on the corporate site where customers can initiate and manage reservations through ResNexus Booking.
The deployment embeds ResNexus Booking booking engine functionality and availability calendar into web flows, and exposes an administrative console for reservation management, customer records, and configurable booking rules. Operational coverage focuses on customer engagement and online sales channels, with internal teams using ResNexus Booking to handle booking intake and reservation lifecycle tasks. Governance centers on centralized management of booking workflows and web content integration to ensure the Reservation and Booking Management capability is maintained through the corporate website.
|
Panalpina CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2018 | 2018 |
In 2018 Panalpina implemented HubSpot CRM on its public website to centralize inbound lead capture and contact lifecycle tracking. The HubSpot CRM deployment is oriented around web form capture and marketing touchpoint instrumentation, positioning the website as the primary source of customer and prospect records.
HubSpot CRM was configured to manage contact and company records, organize deal pipeline stages, and record activity histories tied to web interactions. The implementation leverages standard CRM capabilities such as contact segmentation, email tracking, and automated lead assignment to support sales and marketing workflows.
Operationally the deployment focuses on website-driven lead flow and CRM record enrichment, with Panalpina using HubSpot on their website to surface inbound leads to downstream teams. Business functions impacted include marketing for demand capture and sales for pipeline management, with shared visibility into contact histories and web-originated engagement.
Governance and process changes center on centralized lead capture workflows and standardized handoff procedures between marketing and sales, enabling consistent qualification and routing of web-sourced leads. The implementation reflects a CRM-centric approach to unify web, marketing, and sales activities under HubSpot CRM.
|
Panalpina IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Panalpina
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
|
Corporate HR Business Partner | Manager | HR | |
|
|
|
Chief Human Resources Officer | CXO | HR | |
|
|
|
Corporate Head of HR Business Partnering | Director | HR | |
|
Apps Being Evaluated by Panalpina Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Panalpina IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Panalpina digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Panalpina Technographics
Panalpina is a Distribution organization based in Switzerland,
with around 15000 employees and annual revenues of $6.00 billion.
Panalpina operates a diverse technology stack with applications such as
SAP ERP ECC 6.0, ResNexus Booking and Hubspot CRM,
covering areas like ERP Financial, Reservation and Booking Management and CRM.
Panalpina has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as SAP, ResNexus and HubSpot.
Panalpina recently adopted applications including
Microsoft Azure Cloud Services in 2019, Hubspot CRM in 2018 and Rackspace Cloud in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Panalpina’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Panalpina’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Panalpina technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.