Apps Run The World

Penti Software Purchases and Digital Transformation Initiatives

Last updated on 2020-08-13 12:28:22

Discover the latest software purchases and digital transformation initiatives being undertaken by Penti and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3000 Penti employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Penti has purchased the following applications: SAP Leonardo IoT for IoT Platform in 2017, SAP S/4 HANA for ERP Financial in 2017 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Penti is running and its propensity to invest more and deepen its relationship with SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Penti revenues, which have grown to $600.0 millions in 2019, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Penti intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

About the Customer

Penti is the largest legwear manufacturer and a leading retailer of legwear, lingerie, and beachwear in Turkey. The Company’s three main businesses are specialty retail, wholesale and private label manufacturing. Penti’s growing footprint has reached 300 stores across Turkey and 106 stores in 29 other countries. It also exports its products to more than 43 countries.

Scope and Challenges

Penti went through a digital transformation in order to strengthen its presence in its existing markets and expand its intimates and beachwear lines to markets around the globe. 

Outcome and Implications

Penti implemented SAP S/4HANA for fashion and vertical business, which launched in September 2017, is a comprehensive suite of products designed to help fashion businesses meet the demands of the digital economy. The solution uses the SAP Leonardo digital innovation system to support fashion processes end-to-end and provides contextual insights into operational data. Utilizing the SAP Leonardo digital innovation system to support end-to-end fashion processes, this solution provides meaningful insights/predictions from operational data. With this simple and easy-to-use interface, retailers can access every aspect of their business processes; real-time reporting on the basis of region, category, channel, and product are possible. With this vertical fashion platform that takes advantage of IoT and learning machines, retailers gain the flexibility and agility to deliver the perfect customer experience. With the Internet of Things and machine learning capabilities, the vertical fashion platform gives retailers the flexibility and agility needed to deliver seamless customer experiences.


“As the business landscape continues to become more complex, retailers need real-time insight into stock levels, merchandise changes, supply chains and more. With SAP S/4HANA for fashion and vertical business, we have visibility into all business data in one place, allowing us to accelerate new business models, drive new revenue-generating opportunities and deliver the experiences customers expect.” - said Sami Kariyo Penti Chairman.

Kavak Sokak No: 3 Eresinler SER Plaza, AB BLOCK KAT 4-5
Istanbul, 34530 , x
Industry Employees Revenue
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Enterprise Software and Cloud Applications being used by Penti

Vendor Old Product New Product Category Market Users VAR/SI When Live
SAP Legacy Applications SAP Leonardo IoT IoT Platform Internet of Things n/a n/a 2017 2017
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2017 2017

IT Decision Makers and Key Stakeholders at Penti

First Name Last Name Title Email Phone
Subscribe Subscribe Information Technologies Director Subscribe Subscribe
Subscribe Subscribe President Subscribe Subscribe
Subscribe Subscribe CFO Subscribe Subscribe