PeoplesBank
330 Whitney Avenue,
Holyoke, 1040, MA,
United States
Holyoke, 1040, MA,
United States
1 413-538-9500
Banking and Financial Services
PeoplesBank Technographics
PeoplesBank Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by PeoplesBank and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 290 PeoplesBank employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that PeoplesBank has purchased the following applications: Nymbus Onboard for Onboarding in 2020, Nymbus Core for Core Banking in 2025, Lodestar Edge for Analytics and BI in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems PeoplesBank is running and its propensity to invest more and deepen its relationship with Nymbus , NCR Voyix , Lodestar Technologies or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing PeoplesBank revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for PeoplesBank intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
PeoplesBank Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nymbus | Legacy | Nymbus Onboard | Onboarding | HCM | n/a | 2020 | 2020 |
In 2020, PeoplesBank selected Nymbus Onboard as its Onboarding application, vendor sources referencing the engagement as NYMBUS SmartOnboarding. The decision targeted retail banking and CRM and process areas in the United States to automate digital account opening and to integrate onboarding with customer acquisition workflows.
The deployment implemented the NYMBUS SmartOnboarding module to automate digital account opening flows and orchestrate onboarding steps across channels. Configuration work emphasized digital account opening automation, onboarding orchestration, and end-to-end customer journey reporting, with mapping of onboarding event data to marketing and CRM touchpoints.
Integrations explicitly connected onboarding event streams into the bank's marketing systems and CRM to enable continuous lead capture and unified reporting across the customer lifecycle. Governance adjustments focused on aligning onboarding processes with marketing lead management and CRM workflows, with the stated objective of improving lead generation and end-to-end reporting across the customer journey.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nymbus | Legacy | Nymbus Core | Core Banking | ERP Services and Operations | n/a | 2025 | 2025 |
In 2025, PeoplesBank implemented Nymbus Core, a cloud native Core Banking platform, completing a landmark conversion that positioned the bank as the largest US community bank to fully adopt a cloud native core. PeoplesBank is a Massachusetts headquartered institution with over 4.4 billion in assets offering personal banking, business services, mortgage products, loans, and wealth management through its branch network and access to 55,000 Allpoint ATMs.
The Nymbus Core implementation emphasized core functional capabilities cited by the vendor, including teller operations, customer relationship management, and integrated payment processing. Configuration activity focused on teller workflow automation, CRM data model alignment, and payment processing orchestration to support account and deposit onboarding at scale.
Operational integration extended to PeoplesBank's existing digital banking initiative, Zynlo, a relationship that began in 2020 when Nymbus was selected to power the digital brand. The partnership produced two financial wellness offerings in 2024, Employer led Bank and Union Workers Financial Services, and Zynlo has since expanded to roughly 150 million in deposits and more than 7,500 customers, indicating the implementation links the core to retail digital channels, branch systems, and external payments rails.
The program completed cutover on 22 June 2025 after a multi year rollout that began with the project announcement four years earlier, and more than 19,000 customers were onboarded on the first day of operation. Governance and rollout activity reported a coordinated conversion schedule and customer onboarding processes, reflecting an ongoing strategic partnership between PeoplesBank and Nymbus.
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Digital Banking | ERP Services and Operations |
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2015 | 2015 |
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Digital Banking | ERP Services and Operations |
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2019 | 2019 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lodestar Technologies | Legacy | Lodestar Edge | Analytics and BI | Analytics and BI | n/a | 2014 | 2014 |
In 2014, PeoplesBank deployed Lodestar Edge from Lodestar Technologies, implementing a data warehousing and business intelligence platform. The deployment centralized customer and transaction data to accelerate analysis for marketing, product development and regular finance and marketing reporting, positioning Lodestar Edge as the bank's Analytics and BI layer and supporting cross-functional analytic needs across marketing, product and finance teams in Western Massachusetts.
Implementation combined a central data warehouse, ETL and modelled reporting schemas with Lodestar Edge BI dashboards and automated report distribution, consolidating disparate customer and transaction feeds into a single analytic store. Integrations focused on customer and transaction data sources and operational reporting workflows, and the rollout included configuration of dashboard templates for marketing segmentation, product analytics and finance reporting governance. The deployment reduced analysis time from roughly two months to two days, enabling faster product launches and routine automated reporting.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at PeoplesBank
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by PeoplesBank Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from PeoplesBank IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the PeoplesBank digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD PeoplesBank Technographics
PeoplesBank is a Banking and Financial Services organization based in United States,
with around 290 employees and annual revenues of $40.0 million.
PeoplesBank operates a diverse technology stack with applications such as
Nymbus Onboard, Nymbus Core and Lodestar Edge,
covering areas like Onboarding, Core Banking and Analytics and BI.
PeoplesBank has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Nymbus and Lodestar Technologies.
PeoplesBank recently adopted applications including
Nymbus Core in 2025, DocuSign eSignature in 2023 and CodeTwo Email Signatures in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of PeoplesBank’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates PeoplesBank’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete PeoplesBank technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.