London, SW1E 6DE,
United Kingdom
Phoenix Equity Partners Technographics
Phoenix Equity Partners Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Phoenix Equity Partners and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 35 Phoenix Equity Partners employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Phoenix Equity Partners has purchased the following applications: Marigold Emma Email for Marketing Automation in 2016, Altvia AIM for CRM and Investor Relationship Management in 2017, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Phoenix Equity Partners is running and its propensity to invest more and deepen its relationship with Marigold , Salesforce , Altvia Solutions or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Phoenix Equity Partners revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Phoenix Equity Partners intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Phoenix Equity Partners Tech Stack and Enterprise Applications
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Marigold | Legacy | Marigold Emma Email | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, Phoenix Equity Partners implemented Marigold Emma Email. The Marigold Emma Email application is deployed on the company website to manage outbound communications and subscriber acquisition, and it is classified in the Marketing Automation category. The deployment supports core marketing functions for a 35-employee financial services firm, focusing on list management, template-driven newsletters, segmentation, and scheduled campaign workflows for investor and client communications.
Deployment architecture is web-embedded, with the application integrated into site forms and tracking to capture subscribers and route campaign sends through Emma Email. Operational scope centers on the firm’s marketing and investor relations activities in the United Kingdom, with centralized email lists and campaign queues maintained by the marketing team. Governance and process controls implied by the implementation include campaign scheduling, consent management, and list hygiene workflows consistent with Marketing Automation best practices.
|
|
|
|
|
Marketing Automation | CRM |
|
2019 | 2019 |
|
Investment Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Altvia Solutions | Legacy | Altvia AIM | CRM and Investor Relationship Management | Investment Management | n/a | 2017 | 2017 |
In 2017, Phoenix Equity Partners implemented Altvia AIM as its Private Equity CRM. The firm selected Altvia AIM from Altvia Solutions to adopt an industry standard platform purpose built for private equity, addressing the need to simplify operations and to institutionalize processes and knowledge across the firm.
Altvia AIM was deployed as a cloud native CRM on a major public cloud platform, providing ubiquitous 24x7x365 access from any Internet connected device. Implementation emphasized Private Equity CRM capabilities such as deal and pipeline management, contact and investor relationship management, fundraising workflow tracking, and centralized document and knowledge capture to align investment and finance workflows. Governance and process work focused on codifying workflows and knowledge retention under senior finance and investment oversight, matching the configuration to Phoenix Equity Partners size and operational needs.
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
In 2020, Phoenix Equity Partners deployed Microsoft Azure Cloud Services to host its public website. The implementation is recorded under Application Hosting and Computing Services and addresses the firm’s external web presence and investor communications.
The deployment uses Microsoft Azure Cloud Services core compute and storage capabilities to serve site content and application logic, with the subscription configured for DNS management, SSL certificate provisioning, and scalable compute to match traffic patterns typical for a small financial services firm. Operational control is retained by internal IT and marketing editors, who manage platform configuration, content deployments, and access controls within the Azure subscription to support ongoing website updates and governance.
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2016 | 2016 |
|
IT Decision Makers and Key Stakeholders at Phoenix Equity Partners
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Phoenix Equity Partners Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||