Boca Raton, 33487, FL,
United States
Polaroid Fotobar Technographics
Polaroid Fotobar Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Polaroid Fotobar and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 Polaroid Fotobar employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Polaroid Fotobar has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2013, GumGum for Artificial Intelligence Marketing in 2021, Oracle BlueKai for Data Management Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Polaroid Fotobar is running and its propensity to invest more and deepen its relationship with Oracle , GumGum , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Polaroid Fotobar revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Polaroid Fotobar intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Polaroid Fotobar Tech Stack and Enterprise Applications
Polaroid Fotobar ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013, Polaroid Fotobar implemented Oracle NetSuite ERP. The cloud based deployment consolidated core financial operations for the 40 employee retail business, centralizing accounting, corporate finance, and store level transaction recording under the ERP Financial category.
Oracle NetSuite ERP was configured with standard ERP Financial modules including general ledger, accounts payable, accounts receivable, billing, inventory management, order to cash, procure to pay, and financial reporting. Governance and process changes established a standardized chart of accounts, transaction approval workflows, controlled period close procedures, and audit trail logging to align finance and operations teams, and the implementation focused on centralizing finance and accounting business functions across Polaroid Fotobar.
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Polaroid Fotobar AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Polaroid Fotobar deployed GumGum on its website. GumGum is an Artificial Intelligence Marketing application implemented to provide contextual advertising and AI-driven creative placement across the company web storefront.
The implementation is a web-based integration that instruments on-site content for contextual analysis, enabling contextual targeting, creative optimization, and audience inference consistent with Artificial Intelligence Marketing workflows for small retailers. Functional modules implemented focus on contextual ad delivery and creative decisioning to support marketing and e-commerce customer engagement. Operational scope is limited to the Polaroid Fotobar website and directly impacts marketing and online sales functions, with governance routed through marketing operations and site content controls to manage tag deployment and ongoing configuration updates.
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Polaroid Fotobar CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle BlueKai | Data Management Platform | CRM | n/a | 2021 | 2021 |
In 2021, Polaroid Fotobar implemented Oracle BlueKai on its website. Oracle BlueKai is being used as a Data Management Platform to collect browser level visitor signals via client side tag instrumentation, centralize cookie based identifiers, and build audience segments for marketing use cases.
Configuration emphasizes tag governance, audience segment definitions, and behavioral profiling capabilities within Oracle BlueKai, aligning the Data Management Platform with marketing and e-commerce functions. Operational ownership is concentrated on website instrumentation and marketing operations, with Oracle BlueKai serving as the central audience store to support segmentation and activation workflows common to Data Management Platform deployments.
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Polaroid Fotobar IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Polaroid Fotobar
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| CFO | CXO | Finance | ||||
| Vice President, Marketing | VP | Marketing | ||||
| CIO | CXO | Finance |
Apps Being Evaluated by Polaroid Fotobar Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||