Gurugram, 122001,
India
Policybazaar.com Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Policybazaar.com and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 13000 Policybazaar.com employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Policybazaar.com has purchased the following applications: Amazon EC2 for Application Hosting and Computing Services in 2018, New Relic APM for Application Performance Management in 2017, MSG91 Campaign for Campaign Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Policybazaar.com is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Microsoft , New Relic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Policybazaar.com revenues, which have grown to $3.31 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Policybazaar.com intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 | ||
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2017 | 2017 | ||
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Application Performance Management | ITSM |
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2020 | 2020 |
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IT Service Management | ITSM |
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2014 | 2014 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| MSG91 | Legacy | MSG91 Campaign | Campaign Management | CRM | n/a | 2019 | 2019 | Policybazaar.com implemented MSG91 Campaign in 2019, adopting the MSG91 Campaign application within the Campaign Management category to deliver programmable and promotional SMS for offer updates across loans, mutual funds, insurance and other financial services. The deployment targeted mass offer communication as part of CRM and marketing communications in India, using MSG91 programmable SMS to standardize outbound customer messaging workflows. The implementation centered on programmable SMS capabilities for campaign orchestration, including templating, bulk scheduling and CRM-triggered messaging to support promotional and transactional customer outreach. MSG91 Campaign was used to create repeatable campaign workflows and segmentation-driven broadcasts consistent with Campaign Management functional patterns. Integrations were executed with PolicyBazaar.com marketing and CRM channels to feed customer segments and trigger events, enabling coordinated communication across sales and customer service functions. Operational scope was India and encompassed marketing, CRM and customer engagement teams responsible for cross-sell and offer notification streams. Governance and rollout emphasized centralized campaign control and templated message governance to improve consistency of customer updates. The vendor case study reports outcomes of more consistent customer updates and improved customer experience associated with the MSG91 Campaign usage. | |
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Customer Analytics | CRM |
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2021 | 2021 |
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2018 | 2018 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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ERP Financial | ERP Financial Management |
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2021 | 2021 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
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