San Francisco, 94105, CA,
United States
Postman Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Postman and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Postman employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Postman has purchased the following applications: Paylocity AP Automation for AP Automation in 2020, Culture Amp for Employee Experience in 2020, Drift AI Chatbot for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Postman is running and its propensity to invest more and deepen its relationship with Paylocity , Stripe , Culture Amp or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Postman revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Postman intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Paylocity | Legacy | Paylocity AP Automation | AP Automation | ERP Financial Management | n/a | 2020 | 2020 |
In 2020, Postman implemented Paylocity AP Automation, deploying Airbase by Paylocity to transition from physical credit cards to virtual cards as part of an AP Automation initiative. The deployment targeted finance and accounts payable operations in the United States with the explicit goal of improving payment security and simplifying expense reconciliation.
Paylocity AP Automation was configured to automate payment processing and approval workflows, introducing virtual card issuance, payment orchestration, approval routing, and expense reconciliation capabilities. The implementation automated manual approval signoffs and consolidated card transactions into reconciled expense records, with configuration focused on audit trails and role based approval paths to support financial governance.
Operational coverage encompassed Postman finance, AP, and expense management teams across the United States, with rollout activities oriented around centralizing virtual card controls and formalizing approval workflows. Postman reported saving about 20 hours per week and a reduction in fraud risk as explicit outcomes of the Airbase by Paylocity implementation, alongside tightened payment security controls and standardized approval processes.
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Culture Amp | Legacy | Culture Amp | Employee Experience | HCM | n/a | 2020 | 2020 |
In 2020, Postman implemented Culture Amp to support Employee Experience across its organization. Postman is a United States professional services company with approximately 150 employees, and Culture Amp is exposed to staff through a branded employee portal at postman.cultureamp.com.
Deployment leverages Culture Amp as a cloud SaaS employee-facing platform, delivering engagement surveys, pulse feedback, performance review workflows, 360 feedback and analytics dashboards aligned with Employee Experience functionality. People and HR teams govern survey cadence, performance calibration and feedback workflows, using Culture Amp as the central hub for employee listening and performance management within Postman’s people operations.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Postman deployed Drift AI Chatbot as a Chatbots and Conversational AI solution on its public website to support web-based customer engagement and self-service support. Drift AI Chatbot is implemented as an embedded conversational layer across Postman.com, positioned to handle documentation navigation, initial qualification of inbound inquiries, and routed handoffs to human agents when needed.
The implementation uses standard Chatbots and Conversational AI capabilities, including configurable conversational flows, AI-driven response generation, contextual answer retrieval, and session-based handoff logic. Drift AI Chatbot was configured to surface relevant documentation snippets and drive visitors toward product pages and contact actions, with conversational scripts and reply heuristics maintained by Postman product and support teams.
Operationally the Drift AI Chatbot coverage is limited to Postman public web properties, making the web channel the primary locus of interaction, and the tool feeds conversational transcripts to internal groups for triage and follow up. Governance for content accuracy and escalation rules is managed by centralized owners in product and support, who maintain conversation trees, fallback responses, and escalation criteria.
Rollout and control measures focused on staged page coverage and iterative script refinement, with Postman governing conversational content lifecycle and moderation workflows through cross functional review. Drift AI Chatbot, Postman, Chatbots and Conversational AI, customer engagement and self-service support are explicitly linked in Postman operational tooling and web engagement strategy.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2019 | 2019 |
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Collaboration | Collaboration |
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2014 | 2014 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Account Based Marketing | CRM |
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2024 | 2024 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2015 | 2015 |
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Incident Management | ITSM |
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2020 | 2020 |
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Incident Management | ITSM |
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2018 | 2018 |
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IT Service Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2018 | 2018 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2019 | 2019 |
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SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Sales Performance Management | SPM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Database Management | IaaS |
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2023 | 2023 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2025 | 2025 |
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