Hertfordshire, x, CM23 3BT,
United Kingdom
Price Bailey LLP Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Price Bailey LLP and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Price Bailey LLP employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Price Bailey LLP has purchased the following applications: Moneypenny Live Chat for Chatbots and Conversational AI in 2020, SymphonyCRM for CRM in 2021, LogMeIn GoToMyPC for Remote Monitoring and Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Price Bailey LLP is running and its propensity to invest more and deepen its relationship with Moneypenny , Symphony APS , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Price Bailey LLP revenues, which have grown to $30.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Price Bailey LLP intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Moneypenny | Legacy | Moneypenny Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Price Bailey LLP deployed Moneypenny Live Chat as a client-facing conversational layer, using the application within the Chatbots and Conversational AI category to support its finance and accountancy customer service process. The implementation was positioned to provide continuous availability, combining web chat with telephone answering to deliver 24/7 chat and call support for clients in the United Kingdom.
The deployment of Moneypenny Live Chat focused on live chat routing and real person handover capabilities common to the Chatbots and Conversational AI category, enabling simultaneous chat and voice channels for inbound enquiries. Configuration emphasized client intake and lead capture workflows, allowing enquiries initiated in chat to be captured and escalated to human operators as required.
Operational coverage was centered on the firm s client service teams and contact handling processes for accounting clients across the United Kingdom, with the service running alongside the firm s telephone answering provision to ensure continuity across channels. The implementation supported day to day client responsiveness and frontline enquiry handling rather than back office financial processing.
Governance and rollout were organized around client-facing channels and answering service alignment, with vendor documentation noting increased lead capture and the ability for clients to speak or chat to a real person at any time. The vendor case study also states the deployment helped Price Bailey respond to enquiries faster, improving responsiveness for accounting clients.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Symphony APS | Legacy | SymphonyCRM | CRM | CRM | n/a | 2021 | 2021 |
In 2021, Price Bailey LLP implemented SymphonyCRM as its CRM in the United Kingdom. The deployment aligned SymphonyCRM with Symphony APS Client Sense to drive automated population and enrichment of contact records.
Client Sense was configured to harvest contact and engagement data from Microsoft Exchange and Microsoft 365, feeding activity signals and contact attributes into SymphonyCRM. Integration was embedded into the firm's CRM module workflows to provide continuous cleansing and automated contact enrichment, reducing reliance on manual entry and improving data integrity for downstream marketing and BD processes.
Operational scope covered marketing and business development functions across the firm, with the UK deployment delivering immediate CRM enrichment and faster value from the CRM system as described in the case study. Governance emphasized automated harvesting rules and ongoing data hygiene routines, instrumenting SymphonyCRM records with exchange sourced engagement signals to support segmentation and outreach.
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoTo (formerly LogMeIn) | Legacy | LogMeIn GoToMyPC | Remote Monitoring and Management | ITSM | n/a | 2021 | 2021 |
In 2021, Price Bailey LLP deployed LogMeIn GoToMyPC to provide web-initiated remote access capabilities, with the implementation surfaced on their website. This deployment is categorized as Remote Monitoring and Management and positions LogMeIn GoToMyPC as the firm’s remote access and support interface for browser-based session initiation.
The LogMeIn GoToMyPC implementation emphasizes core Remote Monitoring and Management functionality, including secure remote desktop access, multi-factor authentication and centralized session logging, role-based access controls, file transfer and collaborative session features consistent with professional services support workflows. Configuration work focused on browser-triggered connection flows from the firm website and device-agnostic session handling to support remote troubleshooting and advisory interactions.
Operational coverage is within Price Bailey LLP’s United Kingdom operations, targeting IT support and client-facing teams for remote support and collaboration. Governance centers on centralized account provisioning, access rights management and retention of audit trails to align remote access with the firm’s compliance posture.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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