Salford, M50 2HF,
United Kingdom
Pringles United Kingdom Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Pringles United Kingdom and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 279 Pringles United Kingdom employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pringles United Kingdom has purchased the following applications: IntouchCX WebPurify for Generative AI Platforms in 2017, Cisco Webex Meetings for Audio Video and Web Conferencing in 2024, Adobe Experience Manager for Digital Asset Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pringles United Kingdom is running and its propensity to invest more and deepen its relationship with IntouchCX , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pringles United Kingdom revenues, which have grown to $1.22 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pringles United Kingdom intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IntouchCX | Legacy | IntouchCX WebPurify | Generative AI Platforms | AI Development | n/a | 2017 | 2017 |
Pringles United Kingdom implemented IntouchCX WebPurify in 2017, deploying the Generative AI Platforms solution to moderate thousands of user submitted videos for a Europe wide marketing campaign. The deployment focused on marketing and social engagement video moderation, aligning the application to campaign workflows managed by agency Digitas and Pringles marketing teams.
IntouchCX WebPurify was configured to combine automated AI screening with human review to meet tight service level agreements, operating as a two tier moderation pipeline. Functional capabilities implemented included automated content classification for offensive material and an accelerated human verification layer to ensure accuracy on edge cases, enabling sub two minute approval cycles for submitted assets.
Operational coverage spanned Europe, supporting campaign submissions routed through Digitas into the moderation workflow, and serving marketing, social media, and community management functions. The implementation emphasized scalable throughput to process thousands of user generated videos while preserving centralized decisioning for policy enforcement and escalation.
Governance and process changes centered on SLA driven moderation rules and an AI plus human review governance model, with clear handoffs between automated screening and human moderators. Outcomes reported include 100 percent interception of offensive content, approvals under two minutes, and campaign level audience growth exceeding 100,000 new fans, demonstrating the system level effectiveness of IntouchCX WebPurify for Pringles United Kingdom in 2017.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2024 | 2024 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Survey and Questionnaire | Collaboration |
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2012 | 2012 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2012 | 2012 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2011 | 2011 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2013 | 2013 |
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Tag Management | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2024 | 2024 |
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PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Geographic Information System | PLM and Engineering |
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2016 | 2016 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2024 | 2024 |
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Governance, Risk and Compliance | TRM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Domain Name System (DNS) | IaaS |
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2014 | 2014 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2017 | 2017 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2013 | 2013 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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