AI Buyer Insights:

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Productos Rich Tech Stack and Enterprise Applications

Productos Rich Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2018 2018
In 2018, Productos Rich implemented Microsoft 365 as its Collaboration platform. The Mexico based consumer packaged goods company with three employees uses Microsoft 365 on its corporate website, signaling a cloud first approach to core communications and document access for a small business environment. The deployment is consistent with a single tenant Microsoft 365 subscription provisioned for a small team, configured through Microsoft 365 administration for core productivity. Functional capabilities aligned with the Collaboration category include cloud email and calendaring, Office productivity applications, cloud file storage and sharing, and real time collaboration tools to support day to day communications and document workflows. Surface presence on the corporate website indicates Microsoft 365 is used to host corporate email identities and to expose shared documents or contact workflows to external users, extending Collaboration capabilities into customer and supplier touchpoints. Operational scope covers all staff given the three person headcount, and business functions impacted include communications, document management, and basic administrative operations. Governance and rollout appear proportionate to company size, relying on centralized tenant administration, user licensing assignment, and standard security and access controls at the tenant level. Ongoing management is consistent with small business practices where internal staff administer Microsoft 365 settings, user accounts, and content sharing policies rather than a dedicated implementation partner.
Collaboration Collaboration 2022 2022
Productos Rich CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Marketing Cloud Marketing Automation CRM n/a 2020 2020
In 2020, Productos Rich deployed Salesforce Marketing Cloud to support website-based marketing and customer engagement. Salesforce Marketing Cloud is implemented as a cloud-hosted Marketing Automation platform connected directly to the company website to capture behavioral signals and manage outbound digital messaging. The implementation scope is concentrated on core marketing and e-commerce functions within the three-person organization, with campaign setup and ongoing configuration managed by an internal marketing lead. Modules and capabilities align with Marketing Automation workflows, including audience segmentation, campaign orchestration, web behavioral tracking and template-based email delivery, and governance emphasizes centralized account administration and lightweight content approval workflows tailored to a small operational footprint.
Marketing Automation CRM 2022 2022
Sales Automation, CRM, Sales Engagement CRM 2021 2021
Productos Rich IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Liquid Web Legacy Liquid Web Cloud Servers Application Hosting and Computing Services IaaS n/a 2013 2013
In 2013, Productos Rich deployed Liquid Web Cloud Servers to host its corporate website. The implementation uses Liquid Web Cloud Servers as the primary compute and hosting layer and aligns with the Application Hosting and Computing Services category. Configuration centered on provisioning virtual server instances, operating system access, and web serving stacks managed via the provider control plane. Operational scope covered the Productos Rich public website serving users in Mexico, with ongoing administration performed by the company's internal staff through Liquid Web Cloud Servers management interfaces. Functional modules focused on server instance lifecycle, remote administration, and content hosting workflows consistent with Application Hosting and Computing Services. Governance emphasized direct internal ownership of deployments and maintenance given the company's small size.
Application Hosting and Computing Services IaaS 2012 2012
Application Hosting and Computing Services IaaS 2014 2014
Productos Rich CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2015 2015
Secure Web Gateways (SWG) CyberSecurity 2011 2011

IT Decision Makers and Key Stakeholders at Productos Rich

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Productos Rich Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Productos Rich IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Productos Rich digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Productos Rich Technographics
Productos Rich is a Consumer Packaged Goods organization based in Mexico, with around 3 employees and annual revenues of $1.0 million.
Productos Rich operates a diverse technology stack with applications such as Microsoft 365, Salesforce Marketing Cloud and Liquid Web Cloud Servers, covering areas like Collaboration, Marketing Automation and Application Hosting and Computing Services.
Productos Rich has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Salesforce and Liquid Web.
Productos Rich recently adopted applications including Slack Connect in 2022, Salesforce Pardot in 2022 and Salesforce Sales Cloud in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Productos Rich’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Productos Rich’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Productos Rich technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.