 
            Pleasant Grove, 84062, UT,
United States
Pura Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Pura and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 258 Pura employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Pura has purchased the following applications: TransUnion TruValidate (ex Iovation) for AML, Fraud and Compliance in 2024, DigitalOcean Droplets for Application Hosting and Computing Services in 2020, Sentry for Application Performance Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Pura is running and its propensity to invest more and deepen its relationship with TransUnion , DigitalOcean , Liquid Web or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Pura revenues, which have grown to $32.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Pura intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
TRM
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
| TransUnion | Legacy | TransUnion TruValidate (ex Iovation) | AML, Fraud and Compliance | TRM | n/a | 2024 | 2024 | 
IaaS
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
| DigitalOcean | Legacy | DigitalOcean Droplets | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2021 | 2021 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2022 | 2022 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2022 | 2022 | 
|  |  |  | Application Hosting and Computing Services | IaaS |  | 2023 | 2023 | 
|  |  |  | Cloud Storage | IaaS |  | 2023 | 2023 | 
|  |  |  | Content Delivery Network | IaaS |  | 2025 | 2025 | 
|  |  |  | Content Delivery Network | IaaS |  | 2024 | 2024 | 
ITSM
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
| Functional Software | Legacy | Sentry | Application Performance Management | ITSM | n/a | 2023 | 2023 | 
|  |  |  | Application Performance Management | ITSM |  | 2024 | 2024 | 
|  |  |  | IT Service Management | ITSM |  | 2022 | 2022 | 
Collaboration
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Audio Video and Web Conferencing | Collaboration |  | 2020 | 2020 | 
|  |  |  | Collaboration | Collaboration |  | 2020 | 2020 | 
|  |  |  | Collaboration | Collaboration |  | 2022 | 2022 | 
|  |  |  | Collaboration | Collaboration |  | 2024 | 2024 | 
CRM
eCommerce
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | eCommerce Fraud Protection | eCommerce |  | 2023 | 2023 | 
|  |  |  | eCommerce Fraud Protection | eCommerce |  | 2025 | 2025 | 
|  |  |  | eCommerce Fraud Protection | eCommerce |  | 2025 | 2025 | 
|  |  |  | eCommerce | eCommerce |  | 2024 | 2024 | 
|  |  |  | eCommerce | eCommerce |  | 2023 | 2023 | 
|  |  |  | Personalization and Product Recommendations | eCommerce |  | 2023 | 2023 | 
|  |  |  | Product Review Management | eCommerce |  | 2023 | 2023 | 
CyberSecurity
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Identity and Access Management (IAM) | CyberSecurity |  | 2023 | 2023 | 
|  |  |  | Identity and Access Management (IAM) | CyberSecurity |  | 2024 | 2024 | 
|  |  |  | Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |  | 2025 | 2025 | 
ERP Financial Management
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Payment Processing | ERP Financial Management |  | 2023 | 2023 | 
|  |  |  | Payment Processing | ERP Financial Management |  | 2023 | 2023 | 
PaaS
| Vendor | Old Product | New Product | Category | Market | VAR/SI | When | Live | 
|---|---|---|---|---|---|---|---|
|  |  |  | Transactional Email | PaaS |  | 2022 | 2022 | 
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market | 
|---|---|---|---|---|---|---|
| No data found | ||||||