King of Prussia, 19406, PA,
United States
Purolite Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Purolite and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 800 Purolite employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Purolite has purchased the following applications: Microsoft 365 for Collaboration in 2018, Magnolia CMS for Content Management in 2016, Zoho CRM Plus for CRM, Sales Engagement in 2012 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Purolite is running and its propensity to invest more and deepen its relationship with Microsoft , Magnolia International , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Purolite revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Purolite intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Purolite deployed Microsoft 365 under the Collaboration category, establishing a cloud collaboration baseline for corporate users. Purolite's public website documents use of Microsoft 365, confirming the vendor and application presence in the company technology footprint.
The Microsoft 365 implementation centers on standard Collaboration capabilities, including Exchange Online for enterprise email, SharePoint Online for intranet and document management, OneDrive for Business for personal file sync, Microsoft Teams for real time chat and meetings, and Office web and desktop applications for coauthoring and productivity. Configuration emphasis is on content collaboration, document lifecycle, and synchronous communication workflows aligned with knowledge worker requirements.
Architecturally the deployment follows a cloud tenant model with Microsoft 365 tenancy and Azure Active Directory based identity and access management, enabling tenant level administration, role based access controls, and centralized policy enforcement. Typical security and compliance controls implemented with the tenant include data loss prevention and retention policy frameworks, classification and sharing restrictions, and administrative auditing to support governance of collaborative content.
Operational coverage focuses on corporate functions, supplying collaboration and document management services to IT, commercial, and support organizations within Purolite. Governance and rollout incorporate tenant administration roles, policy documentation, and user enablement to standardize collaboration patterns across the business, while the company website references confirm the implementation at the application layer as Microsoft 365.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Magnolia International | Legacy | Magnolia CMS | Content Management | Content Management | n/a | 2016 | 2016 |
In 2016, Purolite deployed Magnolia CMS to manage its public website. Magnolia CMS serves as the company's Content Management platform, centralizing web content authoring, templating, and channel-aware publishing to support marketing and product pages. The implementation emphasizes editorial staging and production publishing, as well as template-driven page rendering and content versioning typical of Content Management solutions.
Operational responsibility for Magnolia CMS sits with Purolite's digital and marketing teams, using role-based editorial workflows, content approval gates, and staged environments to control site updates. The deployment provides API-driven content access and content delivery to the public web front end, and aligns with common Content Management integration patterns for asset management, analytics, and downstream channel distribution without presuming specific third-party connectors.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho CRM Plus | CRM, Sales Engagement | CRM | n/a | 2012 | 2012 |
In 2012, Purolite implemented Zoho CRM Plus as its CRM,Sales Engagement platform to centralize web lead capture and sales engagement for its Oil, Gas and Chemicals commercial teams. The deployment used Zoho CRM Plus on the corporate website to capture inbound inquiries and route leads into a centralized CRM instance for qualification, tracking, and follow up.
Configuration emphasized core CRM workflows consistent with the CRM,Sales Engagement category, including contact and lead management, opportunity and pipeline management, sales automation rules, email engagement capabilities, and dashboard reporting. The implementation leveraged Zoho CRM Plus functional modules to create a standardized lead to opportunity process and maintain a single customer record across touchpoints.
The architecture was a cloud delivered CRM solution integrated with the website for form capture and lead injection, enabling web sourced leads to populate the Zoho CRM Plus record model and trigger routing rules. Operational coverage focused on sales and customer engagement functions within Purolite, with the CRM serving as the system of record for commercial interactions.
Governance centered on standardized data capture, sales stage definitions, and workflow automation to enforce consistent qualification and handoff processes. These measures supported clearer ownership of inbound web leads and consistent engagement sequencing across Purolite sales teams.
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Marketing Analytics | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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