Derby, x, DE1 1BT,
United Kingdom
Rds Global Ltd. Technographics
Rds Global Ltd. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Rds Global Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 43 Rds Global Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Rds Global Ltd. has purchased the following applications: Ruby Live Chat for Chatbots and Conversational AI in 2018, Microsoft 365 for Collaboration in 2015, Lotame DMP for Data Management Platform in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Rds Global Ltd. is running and its propensity to invest more and deepen its relationship with Ruby , Microsoft , Lotame or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Rds Global Ltd. revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Rds Global Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Rds Global Ltd. Tech Stack and Enterprise Applications
Rds Global Ltd. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ruby | Legacy | Ruby Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
In 2018, Rds Global Ltd. deployed Ruby Live Chat on its public website. Rds Global Ltd implemented Ruby Live Chat, a Chatbots and Conversational AI application, to provide real time visitor engagement and front line website support for its professional services firm.
The deployment is website embedded, using the Ruby Live Chat widget to capture live conversations and route visitors to on duty agents. Configuration centered on agent seats, canned responses, presence indicators, and an administrative dashboard for transcript management and chat history, aligning with common Chatbots and Conversational AI functional modules for conversational routing and session handoff.
Operationally the implementation covers customer engagement and business development touchpoints on the Rds Global website, with support and sales personnel acting as primary users. Governance was managed through centralized admin controls and chat transcript retention policies, enabling consistent response workflows and oversight appropriate for a 43 person professional services firm.
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Rds Global Ltd. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Rds Global Ltd. deployed Microsoft 365 to provide core Collaboration capabilities across its professional services organization, supporting collaboration and knowledge work for its 43 employees. The implementation centers on a cloud tenant model using Microsoft 365 as the primary collaboration platform for email, document management, and real time communication.
Configuration focused on standard Microsoft 365 modules, including Exchange Online for corporate email, Microsoft Teams for chat and meetings, SharePoint Online for intranet and document libraries, OneDrive for Business for personal file sync, and the Office productivity suite for co authoring and content creation. Identity and access were handled through the platform native directory and single sign on capabilities, with licensing and user provisioning managed at the tenant administration layer.
Operational coverage spans core business functions typical to a professional services firm, including delivery teams, sales and operations, with tenant level governance applied to security and compliance controls, mailbox and file retention, and role based access. Public site evidence indicates Rds Global Ltd. is using Microsoft 365, and governance practices emphasize centralized license management and policy driven collaboration controls rather than bespoke integrations.
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Rds Global Ltd. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Lotame | Legacy | Lotame DMP | Data Management Platform | CRM | n/a | 2016 | 2016 |
In 2016, Rds Global Ltd deployed Lotame DMP on their website. Rds Global Ltd implemented Lotame DMP as a Data Management Platform to consolidate first party website audience data and provide foundational audience management for marketing and digital audience strategies.
The deployment prioritized web data collection and profile building, leveraging Lotame DMP capabilities such as data ingestion, audience segmentation, and persistent profile creation to enable targeted audience definitions. Configuration work focused on tag deployment and data layer alignment to capture behavioral and demographic signals from site visitors. The implementation used the Lotame DMP application to create reusable audience segments for downstream activation.
Operational coverage was centered on digital marketing and audience management within Rds Global Ltd, with the tool instrumented on the corporate website to feed audience profiles into campaign planning and audience insight workflows. The Lotame DMP Data Management Platform supported marketing functions including audience discovery, profile enrichment, and segmentation workflows. No external system integrations are specified in source documentation.
Governance and process changes emphasized audience taxonomy, segment naming conventions, and consent aligned data collection practices to maintain data hygiene and usability. Ownership rested with marketing personnel who coordinated tagging and ongoing segment maintenance.
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Data Management Platform | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Rds Global Ltd. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Rds Global Ltd.
Apps Being Evaluated by Rds Global Ltd. Executives
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